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Digital Strategy Director (Health), London (City of London)
Client: VML HEALTH
Location: London (City of London), United Kingdom
Job Category: Other
EU work permit required: Yes
Job Views: 1
Posted: 22.08.2025
Expiry Date: 06.10.2025
Job Description:
About Us: VML HEALTH
VML HEALTH is a leading global healthcare agency that partners with clients to build connected experiences across the healthcare ecosystem. We focus on understanding individual needs and behaviors to create seamless, personalized experiences at every touchpoint, aiming to make a profound impact.
Within VML HEALTH is the Global Strategy Team (GST), comprising strategic thinkers across Medical Strategy, Engagement Strategy, Brand Strategy, and Medical Consulting. The role is within the Engagement Strategy team and our European Hub.
About the Position
Reports to: Head of Engagement Strategy
Location: London or Manchester (hybrid)
This role requires experience in a dedicated health agency or pharma client management.
Where You Shine
As Strategy Director, you will lead a human-centered approach to developing meaningful engagement strategies, anticipating emerging opportunities at the intersection of people, culture, technology, and business. You will understand client challenges, frame problems innovatively, and provide thought leadership, inspiring change through curiosity and impact-driven strategies.
Success Indicators
Your Daily Impact:
* Deep understanding of customer needs and behaviors across the full journey
* Oversee development of omnichannel engagement strategies, connecting goals to channels like social media, CRM, websites, paid media, and more
* Build connected ecosystems and enable personalization at scale
* Set expectations and understand audience profiles to inform project direction
* Analyze data using various frameworks and translate insights into stories
* Lead workshops, measurement strategies, and content development
Client Engagement:
* Manage strategic development for major clients or multiple clients
* Engage with senior client relationships as a strategic partner
* Support new business pitches with engagement strategies
* Analyze challenges and opportunities to improve client work
* Guide strategic direction for brand development and marketing
Team Growth:
* Mentor junior strategists in strategy development
* Motivate and challenge team members to innovate and grow
* Collaborate across disciplines on strategies and communications
Who You Are:
* 7-13 years in research and strategic planning
* Experience in HCP and DTC marketing agencies
* Critical, innovative thinker with a passion for the field
* Deep understanding of global and local communication contexts
* Passionate about innovation in engagement strategies
* Strong collaboration and communication skills
* Bachelor’s degree or higher, with a multidisciplinary background
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