Description
Position at Mindshare
Role: Strategy DirectorDepartment/Team: UK Strategy
Role Objective
We're looking for a Strategy Director to join our team and help us champion inclusive, purposeful, and effective work that adds value to our clients' business and positively impacts our audience's lives. As the lead strategist for Unilever Ice Cream, Volvo Cars, and Allianz Insurance, you'll play a crucial role in setting the standard for strategic planning excellence within our agency and contribute to our Good Growth vision. We value diversity of thought and believe it's essential to creating truly representative strategies. This role offers the opportunity to work with beloved brands and stay at the forefront of the evolving landscape of data-driven communication and digital commerce.
About the role
1. Lead strategic responses with the account team to ensure high-quality strategic and executional output
2. Ensure that the strategic approach is ‘full funnel’ and connected across consumer journey, capturing both short and long-term outcomes
3. Develop an empathetic understanding of audiences to unlock insights that inform strategy.
4. Work with teams to define a strategic approach to holistic measurement and testing
5. Focus on innovation by working with teams to develop and activate opportunities that align with client objectives
6. Proactively provide updates on emerging media innovations, opportunities, and changes in the media landscape
7. Seek opportunities to grow existing client scopes and services where relevant to drive business growth
8. Contribute to new business efforts as needed.
About you
9. Gets to the heart of complex issues with command of detail and the bigger picture.
10. Provides overall direction and leadership, bringing clients and cross-disciplined teams together behind the strategic vision
11. Possessing a strong understanding of performance marketing principles alongside side brand marketing theory
12. Balances provocation with pragmatism as required, whilst proactively looking for new insights and opportunities.
What we can offer you
13. A strong salary commensurate and in-line with relevant experience
14. 25 days annual leave and your birthday day off
15. Ongoing internal and external training opportunities
16. Flexible working
17. The opportunity to attend industry conferences and awards nights
18. Career and personal progression
19. Private Healthcare
20. Excellent pension matching structure