Marketing Executive (Brand Development)
As Marketing Executive (Brand Development) you will help turn great ideas into products people love and buy. You will lead the launch of new Yankee Candle products across Europe and turn brand plans into strong in‑market execution across retail, wholesale and online channels. Working with brand, product development, sales and supply teams, you will deliver consumer‑focused, design‑led launches in a fast‑moving category. You will be part of a team of six and collaborate closely with global and local marketing teams in Europe. We will help you achieve your goals and develop by providing regular feedback and access to online training courses.
Key Responsibilities
* Play a key role in end‑to‑end product launches, including seasonal collections, product updates and supporting new product development through key stages of the process.
* Shape and deliver go‑to‑market plans that support brand and revenue priorities, ensuring all launch materials are ready for regional teams.
* Work with regional teams to build a relevant and competitive innovation pipeline, supporting adaptation of global concepts for EMEA markets.
* Create clear and impactful activation toolkits for key markets, including sell‑in materials, catalogues, product copy and imagery.
* Partner with sales and account teams to secure product listings and strong in‑store presence, providing the materials needed for successful sell‑in.
* Coordinate cross‑functional teams to ensure smooth and timely delivery of launches, working closely with sourcing, packaging, product development and project management.
* Translate consumer insights and market trends into product positioning and campaigns, ensuring relevance across different markets.
* Support sales teams with training, storytelling and practical selling tools, including organising samples and supporting product presentations.
* Track performance after launch and refine plans to improve results, while managing multiple projects in parallel in a fast‑paced environment.
Qualifications
* Degree in marketing or a related field.
* Experience in a marketing role within a branded consumer goods business, preferably in an international organisation.
* Hands‑on experience supporting or leading product launches and development.
* Ability to use data and insights to guide decisions.
Additional Advantages
* Experience working in a matrix organisation.
* Confidence in building relationships and influencing stakeholders.
* Clear communication and presentation skills.
* Ability to manage multiple priorities in a fast‑paced environment.
* Additional European language skills.
About the Company
Newell Brands has a strong footprint in the EMEA region, with several thousand employees spread over many corporate offices and manufacturing facilities. You might recognise some of our iconic brands, like Parker, Sistema, Spontex, Crockpot, NUK, Coleman, and Yankee Candle, to name a few.
Benefits
* Flexible hybrid working system (on average 3 days in the office and 2 days at home per week).
* Unlimited access to LinkedIn Learning – 17,000+ courses for your professional and personal development.
* Bravo – our global recognition programme where teammates can recognise each other and exceptional work is rewarded.
* Discounts on some of our products from brands Parker, DYMO, Sharpie, Contigo, and others.
* Employee Referral Program – an opportunity to get a bonus.
* Global Employee Assistance Program – confidential support for you and your family, complementing our commitment to your well‑being at work and beyond.
* Corporate Citizenship Philosophies – environmentally sustainable and socially sensitive business practices.
* Give@Newell – paid time‑off for charity activities dedicated to local communities right where you live or work.
* Access to Employee Resource Groups that foster an inclusive culture.
* Core Values: Integrity, Teamwork, Passion for Winning, Ownership, Leadership.
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