LIME stands for Local In-Market Experts. You’ll hear us talking about our LIME network a lot because they’re at the heart of what we do.
located in over 80 countries
Meet the LIME Network
Our LIMEs are 450+ digital marketing experts across 80+ countries who bring you unbeatable local insight, cultural nuance, and language precision. In a world where digital audiences are savvy and markets fiercely competitive, they help your campaigns cut through the noise, avoid costly mistakes, and connect authentically with audiences — wherever you’re growing. Their expertise ensures your message lands right, boosting engagement, trust, and ultimately, results.
Kristiana
The Philippines
Since 2021, I've helped Oban's clients expand their international reach by creating long-form articles and guides with local cultural insight and expertise.
The Netherlands
I’ve been working with Oban since 2020, sharing Dutch market insights grounded in over a decade of digital marketing experience - from SEO and paid media to branding and UX.
Carlos
Mexico
My digital marketing experience encompasses SEO, content, paid media and UX. Based in Mexico, I’ve been working with Oban since 2022 to help bring a local perspective to international campaigns.
Bela
South Africa
I’ve been working with Oban since 2022, sharing insights from on the ground here in South Africa. I’ve spent many years working in SEO and copywriting, so I know the landscape well.
Our global LIME network delivers local insight that sharpens your strategy - making it just as smart abroad as it is at home.
How does the LIME network work?
Our Brighton-based digital experts lead the LIME network, keeping everyone connected and coordinated. When you work with Oban, you’ll mainly partner with our UK team for smooth project management, while LIMEs worldwide provide the local knowledge and insights that make your strategy shine.
Where are the LIMEs based?
Our LIMEs operate across 80+ countries, delivering sharp local expertise – from Middle Eastern e-commerce to US paid media and Central European content. Designed for today’s fast-moving digital landscape, our agile LIME network assembles virtual teams custom-built for your industry and markets. No matter your global ambitions, our LIMEs are primed to push your campaigns further and faster.
Book a call or drop us a message — let’s explore your international growth.
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