Our Client is a Fitness, Welbeing and Nutrition company. Due to recent company growth, they require a Head of Digital Marketing & Contentprofessional to oversee all aspects of their online brand growth, content production, marketing strategy and social media expansion.This is a senior leadership role for someone with proven experience in scaling personal brands, managing multi-platform content ecosystems, coordinating teams and driving audience growth, engagement and lead generationDuties & Responsibilities:Digital Marketing & GrowthLead and execute the overall digital marketing strategyGrow brand awareness, reach, engagement and lead generationExpand the business onto new and emerging social media platformsDevelop and manage organic and paid content strategiesMonitor trends, analytics and platform performanceImprove conversion across social media, email and marketing funnelsWork closely with sales and setter teams to improve lead quality and bookingsSocial Media ManagementOversee all social media platforms including:Instagram; Facebook; TikTok; YouTube; LinkedIn; Podcast platformsContent Creation & ProductionPlan, script and oversee content creationCoordinate video production, editing and publishingAssist with creative direction for reels, podcasts and campaignsDevelop high-performing hooks, captions, CTAs and educational contentOrganise and manage content shoots and production daysPodcast ManagementAssist in launching and scaling a new podcastHelp set up and manage a podcast studioCoordinate guests, scheduling and productionManage recording, editing and publishing workflowsEmail & Internal MarketingManage email marketing campaigns and newslettersAssist with webinar and event promotion campaignsTeam Coordination & CollaborationLiaise with editors, VAs, setters, sales team and external partnersCoordinate collaborations and partnership opportunitiesEvents & Brand ExpansionAssist with planning and coordinating live events and workshopsSupport in-person brand experiences and client eventsPerson Specification:A minimum of 5 years experience in digital marketing, content or brand growthProven track record growing social media brands and online audiencesStrong understanding of content strategy and platform algorithmsExperience managing podcasts and YouTube channelsSkills:digital marketing email marketing event planning social media management content creationBenefits:Work From Home Hybrid working Paid HolidaysWHJS1_NI