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Head of marketing - growth & demand lead (hybrid)

Reading (Berkshire)
Certus Sales Recruitment
Head of marketing
Posted: 1 June
Offer description

Head of Marketing

Location: Reading (Hybrid — 3 days office / 2 days remote)

Salary: £120,000 Package + Bens + Stock

Type: Full-time, permanent

Are you a commercial, hands‑on marketing leader with experience driving growth in B2B technology businesses? We're looking for a Head of Marketing to lead and scale our marketing function as we enter our next phase of expansion. This is an opportunity to join a high‑growth digital transformation and content management organisation supporting enterprise clients worldwide. With ambitious growth plans and private‑equity backing, we are looking for someone who thrives in a scale‑up environment and can take full ownership of brand, demand generation and pipeline delivery.


What you'll do

* Own the end-to-end marketing strategy and execution
* Lead demand generation across multi‑channel campaigns (SEO, PPC, email, social, webinars, events, content/thought leadership)
* Manage and develop a small internal team and external agency partners
* Oversee performance marketing and determine optimal in‑house vs agency mix
* Work closely with sales and leadership to deliver qualified pipeline against agreed targets
* Operate efficiently with defined budgets and optimise spend for ROI
* Support GTM and content initiatives for high‑value enterprise sectors


What you'll bring

* Proven experience scaling marketing in a B2B technology environment (ideally PE‑backed or growth‑phase)
* Strong digital and demand‑gen skillset — hands‑on and data‑led
* Experience managing marketing budgets in the range of £5k–£40k per month
* Deep familiarity with enterprise technology, cloud, modern workplace or information management solutions
* Commercial mindset with a track record of building pipeline and revenue influence
* Leadership experience — able to manage internal teams and agencies
* Entrepreneurial attitude — motivated by growth, ownership and long‑term value creation


Why this role

* Influence and own the full marketing function
* Join a business scaling from ~£10m toward £20m revenue
* Work in a fast‑moving, innovation‑focused environment
* Opportunity to build, optimise and shape marketing direction
* Competitive package including growth‑linked stock options


Location & working pattern

* Hybrid role with 3 days per week in the Reading office (on university campus, parking available)
* Global business exposure with teams in the UK, India, US and Middle East
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