Location: Cannock (with travel to depots across the UK)
Hours: Full-time, 37.5 hours per week
Salary: Dependent on experience
Experience: Prior relevant experience required
Overview:
We are looking for a skilled and strategic Marketing Manager to lead and execute our digital campaigns, manage our growing team of creatives, and drive brand performance across all online channels. This is a hands-on, leadership role that requires expertise in digital advertising, campaign strategy, and team management.
Key Responsibilities:
Lead the planning and execution of digital marketing campaigns across paid and organic channels
Use data to inform future campaigns, content planning, and audience targeting strategies
Manage and support a team of graphic designers and junior content producers; provide coaching, feedback, and development opportunities to support team growth
Set clear goals and expectations to team, conducting regular one-to-ones and performance reviews
Analyse performance data to optimise campaigns and meet KPIs
Oversee social media strategy, email marketing, and digital content output
Collaborate with internal stakeholders and depots to align marketing efforts with business goals
Manage marketing budgets, ensuring cost-effective allocation, monitoring and reporting of spend within group and across all activities.
Create regular reports and insights to inform senior leadership of marketing performance and opportunities
Stay current with digital trends, tools, and industry best practices
Ensure brand guidelines are consistently applied across all digital and print communications
Act as a brand guardian, maintaining tone of voice and visual identity across channels
Requirements:
Proven experience in digital marketing strategy, paid media (Google Ads, Meta Ads, etc.), and performance tracking tools (e.g. Meta Business Suite, etc.)
Strong understanding of social media, content, and creative workflows
Confident managing and mentoring a small creative team
Solid grasp of SEO, PPC, email marketing, and analytics
Excellent organisational, leadership, and communication skills
Familiarity with design and content tools (e.g. Adobe Creative Suite) is a plus