Head of Sales – Events – Trendy Hospitality Group
Central London
Competitive Package
A leading and fast-growing hospitality group is seeking a dynamic Head of Sales to lead and develop their events sales strategy across a portfolio of stylish and high-energy venues. This is an exciting opportunity to join a trendy and innovative hospitality brand known for delivering exceptional experiences, from corporate events and brand activations to private celebrations and large-scale parties.
The Head of Sales will take ownership of the events sales function, driving revenue growth while leading and developing a high-performing sales team. Working closely with senior leadership, marketing, and operations, this role will play a key part in shaping the group’s events strategy and maximising commercial opportunities across the portfolio.
Responsibilities
* Lead and manage the events sales team, driving performance and revenue growth
* Develop and execute the group’s events sales strategy
* Identify new business opportunities across corporate, private, and brand-led events
* Build and maintain strong relationships with key clients, agencies, and corporate partners
* Oversee the full sales cycle from enquiry through to conversion
* Monitor KPIs, conversion rates, and sales performance
* Work closely with marketing teams on campaigns and lead generation
* Collaborate with venue management and operations teams to ensure seamless event delivery
* Analyse market trends and competitor activity to identify growth opportunities
Requirements
* Proven experience in a senior sales role within hospitality, events, or lifestyle venues
* Strong background in event sales, ideally across multiple venues or conceptsDemonstrable track record of driving revenue growth and exceeding targets
* Excellent leadership and team management skills
* Well-connected within the London events and corporate market
* Highly commercial with strong negotiation and relationship-building abilities
* Energetic, creative, and passionate about hospitality and events
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