Marketing and Events Coordinator plays a vital role in implementing global and local marketing strategies for Indian Motorcycles within the UK & Ireland. This involves partnering with the EMEA Marketing Team, District Sales Managers and local agencies to develop and execute campaigns that meet and exceed objectives for profitability, growth, market share and quality.
Key Accountabilities:
- Develop and implement a marketing strategy for Indian Motorcycles (UK & Ireland) aligned with global objectives.
- Manage and monitor the annual marketing budget.
- Lead advertising and promotions across traditional, digital, and strategic partnership channels.
- Tailor corporate marketing to suit local B2B and B2C audiences.
Requirements:
- A university degree in Marketing is essential.
- 5+ years of experience in a marketing-focused role.
- Proven history of creating and executing successful marketing strategies, including agency management.
- Strong background in both B2B and B2C marketing.
- Adaptability and a "roll-up-your-sleeves" attitude to get things done.
This role requires a strong understanding of social media, digital marketing, and email marketing tools, as well as exceptional communication skills and the ability to build rapport with various stakeholders.