Sidemen Clothing, also known as SDMN, is the official clothing brand from the Sidemen. Established in 2013, the brand has grown alongside the Sidemen’s online presence and their connection with a huge global audience.
Social is a huge part of what we do. It drives hype, builds community, supports launches, and helps sell product.
Brand: SDMN Clothing (Sidemen)
Location: Orpington, SE London
Contract Type: Full-Time
Working Pattern: Hybrid
About the role
We’re looking for a Social Media Content Producer who understands social media, the Sidemen, internet culture, and the wider creator space.
This role is focused on ideas, strategy, and producing content that performs. You’ll be part of a creative team shaping how the brand shows up across social media.
You’ll also support the day-to-day running of our social channels where needed, but your main focuses will be creating, strategizing and directing social-first content that aligns with the brand.
What you’ll do
- Produce social content for TikTok, Instagram and other platforms
- Help shape the brand’s social content strategy across all platforms
- Contribute strong content ideas in campaign strategy meetings
- Attend brand shoots with the Sidemen, creators and models to produce social content
- Identify current trends and relevant cultural moments
- React quickly to Sidemen moments and relevant online conversations
- Use social media to build hype, grow engagement and drive sales
- Analyse performance data and use insights to improve future content
- Support posting and day‑to‑day channel management when required
About you
- Strong knowledge of the Sidemen, their audience, humour and wider ecosystem
- Experience creating social content for a brand, creator, media company or personal brand
- Strong Photoshop skills, with the ability to create and adapt social assets quickly
- Confident editing short‑form video using CapCut, Premiere Pro, After Effects or similar
- Have a strong eye for detail, making small tweaks that help content perform better
- Plugged into TikTok, Instagram, YouTube, creator culture, memes, fashion and streetwear
- Strong understanding of what performs on each platform
- Confident coming up with social‑first ideas that feel native and relevant
- Strong understanding of how social media can support marketing, launches and product sales
- Confident working with creators and influencers to direct and capture strong social content
- Able to move fast and react quickly in a fast‑paced environment
What you’ll get
- The opportunity to help shape social content for a major creator‑led brand
- Hybrid working pattern
- Working with some of the biggest creators in the UK
- A fast‑paced role where your work directly impacts growth, engagement, and sales
- Monthly wardrobe allowance
