Job Description
Role: Product Marketing Specialist
Location: Leighton Buzzard
Salary: £45,000 - £50,000
This market leading manufacturing company is looking for an enthusiastic and motivated Product Marketing Specialist to join their business. The candidate must have a 'can do' attitude and possess a high attention to detail with excellent communication skills. A critical factor of the role will be the efficient utilisation of AI tools to ensure the smooth operation of the Marketing department and the attainment of its goals.
As a Product Marketing Specialist, you will work closely with the Sales team, to identify potential markets and customers to support a business case for new product development, build/update company product sheets, build new product launch documents and facilitate product training alongside the sales department and lead product promotion campaigns to support global and regional sales strategy.
Furthermore, you will collaborate with various teams for Content Marketing, Digital Marketing and Event Marketing.
The Product Marketing Specialist will coordinate the company’s external marketing partners including:
1. Media partners involved with external communication (Press Releases, Editorials, Advertising…)
2. Content wri...