Are you someone with a good instinct for what kind of content resonates, along with the confidence to make creative decisions that support bigger brand and campaign goals? If you’ve spent several years delivering digital campaigns and keeping content moving smoothly from idea to execution this could be the perfect role for you.
We’re working exclusively with a hugely successful consumer organisation who are on the hunt for a Campaign & Content Lead to plan and deliver integrated marketing campaigns that drive growth, build trust and bring the brand to life across channels. This role sits at the heart of marketing delivery, turning business priorities into clear, compelling campaigns. It combines creative leadership, strong organisation and commercial focus, with end-to-end ownership from planning through to performance review.
Key responsibilities – Campaign and Content Lead
* Translate business priorities into clear, audience-focused campaign plans and calendars that deliver against acquisition and growth objectives
* Lead end-to-end campaign delivery across owned and paid channels, managing briefs, timelines, approvals and performance reporting
* Bring the brand story to life through consistent tone, messaging, and creative execution across copy, imagery and video
* Guide and review content to ensure it is emotionally engaging, on-brand and commercially effective
* Develop and improve lifecycle and nurture journeys that move audiences from interest to action and keep existing customers engaged
* Partner with CRM and ecommerce teams to test, optimise and refine automated communication flows
* Build simple, repeatable processes that improve campaign efficiency, consistency and speed
* Capture insight from each campaign and use learnings to continuously improve future planning and execution
Requirements – Campaign and Content Lead
* Creative judgement with an ability to create appropriate and relatable content to support company campaigns
* Bring experience delivering digital campaigns and managing the content workflows
* Experience collaborating with external agencies
* 5-8 years of experience in brand marketing, campaign management and digital marketing
This is an excellent opportunity for someone who wants to make a visible impact and help shape how an already great brand is viewed. It’s a chance to work for a well-established, purpose driven business that values clarity and collaboration. The role offers real ownership across campaigns, content and customer journeys. This is a hybrid offering, which will allow for 2 days of WFH. Due to the location of the Essex-based office, this role is commutable from London, Bishops Stortford, Cambridge, Stansted, Harlow, Enfield, Hertford, Ware, Cheshunt and Broxbourne.
Seniority Level
Mid‑Senior level
Employment Type
Full‑time
Job Function
Marketing
Industry
Wellness and Fitness Services
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