Sales Manager Commercial Vehicles
Bristol £45,000 Basic Salary | Very Realistic OTE £65,000+ Full Time
We are recruiting for an experienced Sales Manager to lead a successful Commercial Vehicle sales operation in Bristol. This is an outstanding opportunity for a proven automotive sales leader looking to take the next step in their career with a well-established dealership.
Managing a team of 1 Transaction Manager and 6 Sales Executives, you will be responsible for driving performance across new and used commercial vehicle sales, ensuring targets are achieved while delivering an exceptional customer experience.
The Role
As Sales Manager, you will lead from the front, motivating and developing your team to maximise sales performance, profitability, and customer satisfaction. You'll oversee the day-to-day running of the sales department, managing stock, forecasting performance, and ensuring compliance with all industry regulations.
Key Responsibilities:
Lead, coach, and develop a high-performing sales team
Drive vehicle sales, profitability, and departmental performance
Achieve volume, revenue, and profit targets
Manage new and used vehicle stock effectively
Appraise, source, and manage used vehicle inventory
Monitor KPIs and produce accurate sales forecasts and reports
Support and develop Sales Executives and the Transaction Manager
Ensure compliance with FCA regulations and consumer legislation
Deliver outstanding customer satisfaction and retention
Implement sales and marketing initiatives to maximise opportunities
Promote a positive culture of teamwork, professionalism, and continuous improvement
About You:
Previous Sales Manager experience within the motor trade is essential
Commercial Vehicle, Van, Fleet, or Automotive Retail experience preferred
Strong leadership skills with the ability to motivate and develop teams
Proven track record of delivering sales and profit targets
Experience managing both new and used vehicle sales operations
Strong understanding of FCA and consumer credit regulations
Excellent communication, organisational, and coaching abilities
Results-driven with a hands-on management style
What's on Offer?
£45,000 basic salary
Very realistic OTE of £65,000+
Established and successful dealership operation
Leadership responsibility for an experienced sales team
Career progression opportunities
Supportive and professional working environment
Opportunity to make a genuine impact on business performance
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