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Marketing communications lead

Wolverhampton (West Midlands)
Innovate Recruitment
Marketing
Posted: 3 December
Offer description

Marketing Communications Lead – Defence

Full‑time, mid‑senior level position based in Staffordshire with hybrid options supporting sites in the United States.


Overview

This role leads both internal and external communications for a global defence‑technology organisation. You will develop clear, impactful messaging, support employee engagement, strengthen the company’s industry presence and coordinate high‑profile customer and industry events.


Key Responsibilities

* Build and deliver global marketing and communications strategies aligned with corporate goals, product launches and defence programmes.
* Work with teams across business development, product management, engineering and leadership to ensure coherent messaging and consistent brand identity.
* Produce and manage marketing content such as brochures, white papers, case studies and multimedia assets.
* Lead integrated campaigns for major defence exhibitions and product showcases.
* Act as the primary media contact for industry outlets; coordinate interviews, press activity and contributions to sector publications.
* Support participation in relevant professional and industry bodies.
* Strengthen digital presence through targeted online activity across the corporate site, LinkedIn and defence‑specific platforms.
* Monitor and report on digital performance using analytics and CRM tools.
* Develop tailored communications for defence customers, government stakeholders, international ministries and industry partners.
* Ensure all materials comply with export regulations and relevant controls.
* Plan and deliver internal and external events, including exhibitions, product demos, VIP visits, conferences and recruitment activities.
* Coordinate branding, messaging and event logistics; support leadership with presentations and speaking engagements.
* Deliver the internal communications strategy and maintain the intranet with engaging, timely content.
* Produce newsletters, announcements, leadership updates and staff stories.
* Organise internal briefings, town halls, staff activities and virtual events.
* Support teams by turning documents and presentations into high‑quality materials.
* Support senior leaders and manage end‑to‑end events.


Skills & Experience

* Degree in marketing, communications, international relations or a similar discipline (preferred).
* Strong marketing communications experience in defence, aerospace or maritime sectors.
* Proven delivery of international campaigns and high‑stakes communications.
* Understanding of defence procurement cycles, contracting and export controls.
* Excellent communicator across technical and non‑technical audiences.
* Comfortable working independently across multiple sites and time zones.
* Experience with CRM systems, intranet/website management and design tools.


Seniority Level

Mid‑Senior level


Employment Type

Full‑time


Job Function

Marketing and Public Relations (Defense and Space Manufacturing, Aviation and Aerospace Component Manufacturing)


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