Regional Marketing Lead, North and Western Europe
AB Neo, Cambridge, England, United Kingdom
Join or sign in to find your next job
Join to apply for the Regional Marketing Lead, North and Western Europe role at AB Neo
Continue with Google
Regional Marketing Lead, North and Western Europe
AB Neo, Cambridge, England, United Kingdom
3 days ago - Be among the first 25 applicants
Get AI-powered advice on this job and more exclusive features.
Direct message the job poster from AB Neo
Job Title:
Regional Marketing Lead, North and Western Europe
Location:
UK
Contract:
Permanent - 37.5 hours per week
Package includes:
Salary from £40,000 per year, plus benefits such as discretionary performance bonus, private healthcare, and a matched pension contribution of up to 10%
As a Regional Marketing Lead at AB Agri, you will develop and execute marketing strategies tailored to North and Western Europe. You will collaborate with sales and technical teams to build impactful brand management and campaigns that drive growth.
This hybrid role offers flexibility in location with regular office visits and travel to engage with stakeholders domestically and internationally. Strong interpersonal, communication, and stakeholder management skills are essential to influence and align cross-functional teams, ensuring marketing initiatives meet regional needs and support AB Agri’s strategic goals.
Key responsibilities include:
* Lead development and execution of region-specific marketing strategies aligned with global objectives
* Analyze regional market trends, competition, and customer behaviors to inform strategy
* Define regional performance metrics and work towards achieving them
* Create and implement a content strategy for regional audiences, aligned with brand messaging
* Manage regional marketing budgets and ensure effective resource allocation
* Monitor and optimize marketing spend for maximum ROI
* Partner with local sales teams to meet revenue goals and generate leads
* Ensure consistent messaging across regions in collaboration with the marketing team
* Build relationships with regional influencers, media outlets, and partners
* Track campaign performance, report on KPIs, and provide insights for improvement
* Organize and participate in local and regional events, trade shows, webinars, and meetups
Skills and experience:
We welcome applications even if your experience doesn't exactly match the description. Your skills and motivation are what matter most. We value diversity and an inclusive culture where everyone can thrive.
* Master's degree (MBA) or equivalent in digital marketing, analytics, or project management
* Experience in marketing, especially in regional or multi-market contexts
* Content strategy skills, including creating, editing, and designing content
* Proficiency in brand positioning and development within local and global contexts
* Willingness to travel for events and stakeholder meetings
Seniority Level:
* Mid-Senior level
Employment Type:
* Full-time
Job Function:
* Marketing
Industries:
* Animal Feed Manufacturing, Food and Beverage Manufacturing, Biotechnology Research
Referrals increase your chances of interviewing at AB Neo by 2x.
Get notified about new Marketing Lead jobs in Cambridge, England, United Kingdom.
#J-18808-Ljbffr