Our experimentation programme goes beyond CRO. We are an experienced Experimentation Team running a mature programme of testing within a large-scale Product Organisation, influencing millions of customers and delivering multi-million pound revenue and profit gains.
As part of the broader Analytics function, the Experimentation Team plays a central role in shaping customer experiences across Tesco’s websites, apps, and digital platforms. We use data-driven experimentation to uncover insights, validate ideas, and drive continuous improvement across all touchpoints.
This role sits within the Analytics & Optimisation team in Tesco Retail Media, a fast-growing area partnered closely with our Technology teams. The team supports a wide range of digital products—from online and app experiences to Marketplace and in-store digital entities. Our mission is to deliver innovative, customer-first propositions that also drive advertiser value.
As Optimisation Manager, you’ll drive experimentation efforts that improve user experience and media performance. You’ll collaborate with Product, UX, Engineering, and Analytics teams to identify opportunities, design robust tests, and communicate results that influence strategic decisions. You’ll also help evolve our optimisation practices, contributing to the development of new strategies, frameworks, and processes that embed experimentation into the heart of our digital roadmap.
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You will be responsible for:
Work with stakeholders to identify opportunities to improve customer experience and deliver business impact
Manage and run testing activity from planning to implementation to analysis
Build and test strong hypotheses through AB and MVT testing
Analyse and share results in an engaging way with actionable recommendations
Utilise Adobe Analytics and other insights tools to segment and evaluate test results
Contribute towards the prioritisation process and help shape the product roadmap
Uphold Tesco’s Business Code of Conduct with integrity and due diligence
You will need:
Proven success in managing experimentation to drive commercial performance and customer insight
Strong customer focus and passion for delivering excellent user experiences
Experience in innovation and challenging the status quo
Proficiency in testing platforms (e.g., Optimizely, Leanplum) and data analysis across multiple sources
Solid understanding of experimental design and statistics
Effective communicator with strong presentation and stakeholder management skills
What's in it for you:
We’re all about the little helps. That’s why we make sure our Tesco colleague benefits package takes care of you – both in and out of work. Click Here to find out more!
Annual bonus scheme of up to 20% of base salary
Holiday starting at 25 days plus a personal day (plus Bank holidays)
Private medical insurance
26 weeks maternity and adoption leave (after 1 years’ service) at full pay, followed by 13 weeks of Statutory Maternity Pay or Statutory Adoption Pay, we also offer 6 weeks fully paid paternity leave
Free 24/7 virtual GP service, Employee Assistance Programme (EAP) for you and your family, free access to a range of experts to support your mental wellbeing
About us:
Our vision at Tesco is to become every customer's favourite way to shop, whether they are at home or out on the move. Our core purpose is 'Serving our customers, communities and planet a little better every day'. Serving means more than a transactional relationship with our customers. It means acting as a responsible and sustainable business for all stakeholders, for the communities we are part of and for the planet.
We are proud to have an inclusive culture at Tesco where everyone truly feels able to be themselves. At Tesco, we not only celebrate diversity, but recognise the value and opportunity it brings. We're committed to creating a workplace where differences are valued, and make sure that all colleagues are given the same opportunities. We're a big business with diverse working patterns and many business areas which means that we can find something that works for you. Everyone is welcome at Tesco.
We have recently announced that we will be moving towards a more blended working week – combining office and remote working. Our offices will continue to be where we connect, collaborate and innovate. Please talk to us to about how this can work for you.
NOTE: Should you be successful in your application, your offer will be subject to and conditional upon you providing your bank account details on your agreed start date.
We're proud to have been accredited Disability Confident Leader and we're committed to providing a fully inclusive and accessible recruitment process. For further information on the accessibility support we can offer, please visit https://www.tesco-careers.com/accessibility