ECOMMERCE MANAGER
CafePod was founded in 2011 to bring energy and excitement into the world of coffee at home. With more people than ever drinking coffee in the kitchen, our ambition is simple: to be the UK’s go-to brand for coffee at home. We’re direct-to-consumer specialists and sit at the intersection of great product, outstanding customer experience and data-driven growth.
com —driving topline, margin and lifetime value by planning and executing a best-in-class ecommerce and CRM programme. Working closely with the CMO and wider team, you’ll be the commercial engine that activates and monetises our large, aging database via email, SMS and direct mail, while also optimising our onsite conversion journey and trading calendar.
We are a UK-based fully remote team. We used to have an office. We gave it up during Covid and have never looked back! By being a remote team, we’ve got the great opportunity to work with talented people across the UK.
You're a proven Ecomm manager with direct experience with hands-on CRM ownership including Email & Direct Mail —ideally in DTC/subscription context.
Commercially astute : you live and breathe margins, LTV and ROI, and make data-driven decisions at pace.
Demonstrable success growing revenue from existing databases (reactivation, retention, cross-sell).
Strong project-management skills: you can juggle multiple channels and stakeholders seamlessly.
Excellent communicator: you translate data into clear recommendations and inspire teams to act.
Self-starter comfortable in a fast-moving, fully remote environment.
Commercial Trading & P&L Ownership
Own daily, weekly and monthly trading targets —driving both acquisition and retention.
Plan and execute the digital trading/events calendar (Black Friday, Easter, new product launches).
Manage promotions, margin, COGS, cash flow and overall ecommerce budget to maximise ROI.
Analyse performance (traffic, CR, AOV, LTV) and recommend high-impact optimisation.
CRM & Database Activation
Lead CRM strategy (email, SMS & direct mail) to reactivate and monetise our existing database.
Collaborate with the CMO on long- and short-term DTC strategy, KPIs and budget.
Set SMART objectives and lead the ecommerce team (agency or in-house).
Report to stakeholders on performance, risks and opportunities; Customer Experience & On-Site Optimisation
com (UX, site merchandising, checkout flow).
Ensure all digital touchpoints (email, site, ads) deliver a premium, on-brand experience.
Data & Technology
Define and prioritise the ecommerce technology roadmap (CRM platform, CDP, personalisation tools).
Oversee data architecture—ensuring clean customer profiles, consent compliance and robust reporting.
A willingness to take risk & act innovatively with confidence & courage. Doing what needs to be done at the right level of quality & not being tempted by short cuts.
REMOTE WORKING REQUIREMENTS
You will be required to travel monthly to meet with the team in London. You will also be required to travel to visit vendors & suppliers in the UK when needed.
Competitive salary (£60k)
~25 days annual leave
~ Private Healthcare
~ Coffee Machine + lots of coffee
~ Pension Scheme