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Product & marketing coordinator

Dudley
Nichols College
Marketing coordinator
Posted: 9 September
Offer description

Overview

Joy Street is a female owned and operated company offering hand-drawn baby layette, kids and women’s pajamas. All of our products are manufactured on 100% Pima Cotton in Peru using a small batch female run manufacturer.

Reports to: Eliza Ferrel, founder and CEO

Expires on September 19, 2025


Responsibilities and Duties

* Manage product creation in Shopify and our warehouse catalog.
* Create both Joy Street and 3rd party products in Shopify
* Add products to our warehouse catalog
* Support product setup on our wholesale platforms NuOrder & Faire
* Ensure all products are ready to go live and turn them on as inventory is available
* Help to merchandise and position product on our website based on consumer experience and business needs
* Assist the Merchandising and buying process
* Help to provide design and business feedback on the product assortments and select and buy our 3rd party branded products
* Support wholesale sales needs as needed
* Support in-store/retail/pop up needs as they arise. All team members will help in this way here and there with agreed upon schedule
* Email
* Map & manage our product and email calendar
* Advise copy and content direction for design handoff
* Schedule emails on Klaviyo and report results
* Social Media
* Support social media posting and content strategy via
* Giveaways
* Content Creation
* Content Posting
* Influencer Outreach & Support
* Help maintain current influencer list and research, identify and outreach for new opportunities
* Provide weekly suggestion list for influencer gifts and send influencer gifts & notes via Shopify
* Keep a pulse on latest social media trends as well as competitor research for site and email content
* Additional Opportunities as the role progresses


What you need to succeed

* Working towards or currently have a Bachelor’s degree in Marketing, Graphic Design, Business or related field
* Ability to work in and learn Excel as well as willingness to learn Canva and/or Adobe Illustrator/Photoshop
* Strong written and oral communication skills – ability to present and communicate ideas clearly and effectively
* Proven experience integrating creative storytelling and visual delivery and proficiency in creative effective graphic layouts
* Proactive, solution-focused mindset
* Highly organized, detail-oriented, and effective while under the pressure of tight deadlines
* Fun, can-do attitude with a willingness to learn and jump into any project that is given
* Knowledge or willingness to learn kids and baby /fashion apparel space
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