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Posted:
29.06.2025
Expiry Date:
13.08.2025
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Job Description:
St Austell Brewery
is a leading name in the hospitality industry, renowned for our exceptional pub
estate and commitment to delivering outstanding guest experiences. We are
seeking a passionate and creative Assistant Marketing Manager to join our team
and support the planning and delivery of marketing campaigns across all
channels.
As an Assistant
Marketing Manager, you will play a vital role in the pub marketing team,
developing and implementing campaigns and promotions.
You’ll be a dynamic
marketer with a keen eye for detail and excellent organisational skills, able
to manage and prioritise your workload effectively.
This exciting role
involves engaging our target guests through on and offline promotions,
partnerships, incentives, and activities. A large proportion of your time will
be spent in trade, working closely with our area managers and pub teams, so a
willingness to travel around the South West is essential.
Key Responsibilities:
* Support the development and
implementation of the pubs' brand marketing plan, driving campaign
initiatives and creating assets to engage guests and drive sales.
* Work collaboratively with
operations teams, spending a significant amount of time out in trade to
support events and campaigns at a site level.
* Build and maintain
relationships with new and existing partners and third party drinks
suppliers to support event activations and brand engagement.
* Assist with the marketing of
key brand partnerships and sponsorships, spanning PR, digital, social, and
branding.
* Lead the delivery of events
across St Austell Brewery’s managed pub estate, including scoping
proposals, managing budgets, and creating timing schedules.
* Assist the Pub Marketing
Manager with key campaign deliverables such as photography shoots,
promotions, and partnerships, ensuring alignment with brand guidelines.
* Help coordinate consumer
research and customer feedback to inform brand plans and identify new
growth opportunities.
* Generate brand specific PR in
collaboration with the comms team, supporting storytelling and managed
house news.
* Work with internal and
external teams, including design, print, and digital agencies, to deliver
plans in line with the pub marketing strategy. Manage timings, communicate
key deadlines, and ensure projects are executed as planned.
* Provide light-touch marketing
support to our tenanted pub teams, including best practice sharing,
campaign support, and attending relevant meetings.
What We’re Looking For:
* A dynamic and organised
marketer with experience in both traditional and digital marketing
channels.
* Experience in marketing,
ideally within the hospitality sector.
* Proven experience in
developing and delivering marketing and brand plans.
* Excellent storytelling
skills, with the ability to manage multiple projects at once.
* A problem solver with
personal drive, attention to detail, and a proactive mindset.
* A team player with strong
interpersonal skills, actively contributing and building relationships
across the business.
* A passion for hospitality and
the Great British pub.
* A flexible, hands on approach
with a willingness to travel regularly across the South West to work
closely with pub teams.
What we offer in return:
* 25 days
annual leave (plus 8 bank holidays).
* 30%
discount on food & drink and 50% discount on accommodation.
* Discounted
membership with local businesses.
St Austell Family Group is an Equal
Opportunities employer, and we positively encourage applications from suitably
qualified and eligible candidates, regardless of age, sex, race, disability,
sexual orientation, gender reassignment, religion or belief, marital/civil
partnership status, or pregnancy and maternity. We also welcome requests for
flexible working.
Early applications are encouraged as we’ll review
applications throughout the recruitment process and reserve the right to close
the advert at any time. Please note that we politely request no contact from
recruitment agencies or media sales. Speculative CVs from recruitment agencies
won’t be accepted, nor the fees associated with them.
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