Marketing & Development Manager - Independent School
Salary: £45,000 • Contract: Permanent, full-time (37.5 hrs) — 3–4 days/week considered • Start: ASAP/Jan 2026 • On site with occasional travel
Role
Lead the whole-school marketing function to grow independently funded admissions, build the brand and digital presence, engage alumni, support international markets, and deliver high-impact events and campaigns.
Key responsibilities
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Own the marketing strategy, plan and budget aligned to admissions targets
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Manage brand, website (with agency support), content, social, email and basic SEO/analytics
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Plan/run advertising, PR and media; produce print/digital collateral and video/photography
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Coordinate Open Mornings and flagship events; support community outreach and lettings
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Develop international pipelines (agent relationships) and alumni engagement/fundraising comms
About you
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Degree or equivalent; CIM/AMCIS a plus
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Hands-on digital and content skillset; strong copy/editing and eye for design (InDesign/Canva)
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Data-informed, organised project manager with budget experience
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Collaborative, stakeholder-savvy, proactive problem-solver
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Sector knowledge and GDPR/safeguarding awareness advantageous
Benefits
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£45,000 salary, five weeks’ holiday plus bank holidays, pension
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Free lunches in term time; on-site gym
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Flexible pattern available (3–4 days/week considered)
Safeguarding & right to work
Enhanced DBS, satisfactory references and UK right-to-work checks are required