We're Hiring: Paid Search Manager
📍 Leeds (Office-Based, Full-Time) | 💼 Permanent | 💰 £40,000–£50,000 + Annual Bonus
Smile White is one of the UK’s fastest-growing cosmetic dental brands and we’re looking for a data-led, commercially sharp Paid Search Manager to take our digital performance to the next level.
This is a hands-on, strategic role for someone who knows how to run high-impact campaigns across Google Ads and Microsoft Advertising, drive B2C lead generation, and scale results in a high-growth environment.
What You’ll Be Doing:
* Own and lead paid search strategy across Google and Microsoft platforms
* Build, manage and optimise lead generation campaigns with a clear focus on CPL, CPA and ROAS
* Conduct keyword research, audience segmentation, A/B testing and budget forecasting
* Work closely with landing page, CRO and creative teams to improve conversion rates
* Deliver detailed reporting and insights to guide strategic decisions
* Stay up to date with the latest features, tools and best practices in paid search
What We're Looking For:
* 3–5 years’ experience managing B2C paid search campaigns, ideally in a lead gen-focused environment
* Proven track record of handling large budgets and driving measurable growth
* Expert in Google Ads, Google Tag Manager, Google Analytics (GA4) and Microsoft Advertising
* Deep understanding of attribution, audience targeting, keyword strategy and landing page alignment
* Commercial mindset – you know how to connect search performance to bottom-line business impact
* Experience in healthcare, cosmetic, or lifestyle brands is a plus
What You’ll Get:
* £40,000–£50,000 salary depending on experience
* Annual performance-based bonus
* Full-time, office-based role in our vibrant Leeds HQ
* Ownership of a critical growth channel in a high-performing team
* A fast-moving, purpose-led brand with big ambitions
* Real opportunity to shape strategy and make a visible impact
📩 Ready to join a brand that’s changing lives? Send your CV and a short summary of your paid search achievements through.
Smile White – Be the reason someone smiles.