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Digital account manager

Slough
Sister London
Digital account manager
Posted: 5 June
Offer description

Sister London is an integrated creative marketing agency established by female founders Sarah Millar and Kay Copeland. Celebrating its 25th anniversary this year, we promote destinations, brands and restaurants to global audiences.


As the Digital Account Manager, you will oversee digital campaign strategy, implementation and performance across multiple channels. You will work within an experienced team, collaborate with clients, and ensure that campaigns meet KPIs and drive business growth. This leadership role requires a blend of strategic thinking, technical expertise, and team management.


Key Responsibilities:

* Serve as the day-to-day point of contact for key clients, managing expectations and building strong, long-term relationships
* Present digital strategies, concepts, and campaign performance reports to clients
* Stay ahead of industry trends, platform updates, and emerging technologies to provide proactive recommendations
* Support the Digital Director in managing a team of digital specialists, including content creators and SEO experts
* Oversee influencer partnerships, including relationship management, contract negotiations, and execution of paid collaborations
* Proven experience managing digital campaigns across multiple platforms (Google Ads, Meta, LinkedIn, TikTok, etc.)
* Monitor digital campaign performance, identifying insights and optimisations
* Content creation
* Manage budgets, timelines, and resources across multiple client projects
* Stay current with digital marketing trends, technologies, and platform updates
* Contribute to new business pitches and proposals with strategic digital insights
* Strong expertise in managing paid advertising campaigns through Meta Ads Manager, with a focus on performance optimisation and audience targeting
* Develop and execute multi-channel digital marketing strategies (PPC, SEO, social media, email marketing, influencer marketing, etc.) for agency clients
* Optimise digital campaigns to achieve key KPIs


Requirements:

* 3+ years of experience in digital marketing
* Understanding of digital marketing tools and analytics (e.g., Google Analytics, Meta Ads, CRM platforms)
* Confident communicator with strong presentation and interpersonal skills
* Highly organised, detail-oriented, and capable of juggling multiple projects
* Proven experience managing digital campaigns across multiple platforms (Google Ads, Meta, LinkedIn, TikTok, etc.)
* Understanding of performance marketing, SEO, social media advertising, and CRO
* Excellent analytical skills and proficiency with analytics/reporting tools
* Experience in managing teams and mentoring junior staff


Desirable:

* Google Ads and Meta Blueprint certifications
* Familiarity with marketing automation platforms (e.g., HubSpot, Mailchimp)
* Understanding web development fundamentals (HTML, CSS, CMS platforms like WordPress)


Benefits:

* Competitive salary depending on experience
* 25 days holiday + bank holidays + 1 day for birthday
* 4 days per week based in our Fora office network


Find out more about us at www.sisterlondon.com / @sisterlondon_


To Apply:

Please submit your cover letter and CV to chloe.orton@sisterlondon.com. In your cover letter, please highlight your relevant experience and explain why you are interested in this position.

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