Location: Manchester
Type: Permanent
Industry: Ladieswear
Job Ref: TGN5506
Our client a successful online brand are looking for a creative and proactive AI Content Marketing Executive to join our growing team. This is a hands-on role at the heart of a fast-paced women’s fast-fashion ecommerce brand, where you’ll be responsible for producing high-quality visual content across our website, social media channels and marketing campaigns.
The Role
* Implement AI-powered tools to support content creation, improve workflow efficiency, and contribute to innovative digital marketing outputs.
* Support campaign planning and execution by developing creative concepts, content plans, and rollout strategies, collaborating with key stakeholders to deliver effective marketing campaigns.
* Embrace AI-powered design and productivity tools to improve efficiency and output quality.
* Use AI to assist with tasks such as image generation, copy drafting, content repurposing and data analysis where appropriate.
* Stay up to date with emerging AI platforms and recommend new tools or workflows to the team.
* Create on-brand graphics for use across the website, social media, email campaigns and paid advertising.
* Design web banners, landing page assets, promotional graphics and seasonal campaign visuals.
* Produce engaging social media content including static posts, stories, carousels and short-form video edits.
* Maintain and evolve brand guidelines, ensuring visual consistency across all customer touchpoints.
* Retouch and resize product imagery as needed for various platforms and formats.
* Update and manage on-site graphics, banners and promotional content via Shopify (or equivalent CMS).
* Support with product uploads, collection page layouts and general site merchandising.
* Ensure all website visuals are optimised for performance, mobile responsiveness and conversion.
* Manage and execute email and SMS campaigns through our marketing platform (Attentive or similar).
* Design email templates, build campaigns and schedule sends in line with the promotional calendar.
* Monitor campaign performance and suggest improvements based on open rates, click-throughs and revenue.
Skills Required
* Experience using AI platforms
* Strong content creation, copywriting, and digital marketing skills.
* Understanding of fashion retail, e-commerce, and customer engagement strategies.
* Experience with website content management systems (CMS) and email marketing platforms.
* Excellent organisational skills with the ability to manage multiple projects and deadlines.
* Passion for fashion, innovation, and emerging technologies.
* Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
* Confident working in Canva and Figma for rapid asset creation and collaborative design.
* Experience with short-form video editing using CapCut or similar tools.
* A strong eye for detail, typography, colour and layout with a portfolio that demonstrates commercial design work.
* Comfortable working in a fast-paced environment with tight turnaround times.
* An open, enthusiastic attitude towards using AI platforms and tools in day-to-day work.
* Experience working with Shopify, including updating themes, banners and on-site content.
* Familiarity with Attentive or similar email/SMS marketing platforms.
* Understanding of e-commerce metrics and how design contributes to conversion and engagement.
* Experience with motion graphics or basic animation.
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