Senior Marketing Communications Executive
Join to apply for the Senior Marketing Communications Executive role at Fraser Hospitality
Location: London – Hybrid working (3 days in the office, 2 days from home). Salary: Competitive Salary, Generous Company Benefits, Training & Development.
Fraser Hospitality, a member of Frasers Property Group, is a global hospitality leader. As the world’s leading brand in serviced apartments and hotel residences, we deliver gold standard hospitality in cities across Asia, Australia, Europe, the Middle East and Africa. A true global brand with a friendly feel, our staff are connected through our shared vision and four core values – collaborative, real, respectful, and progressive. Passionate about promoting from within, our culture is one which is fostered by the continual learning and development needs of our staff.
Responsibilities
* Collaborate with on‑site property teams across EMEA to provide marketing materials, campaign execution, and support for local initiatives, ensuring alignment with global brand objectives.
* Build and maintain strong partnerships with local businesses while supporting regional marketing needs.
* Deliver design and creative assets for campaigns, presentations, and business‑driving initiatives to the EMEA commercial team.
* Maintain consistent communication with HQ brand and marketing teams to ensure cohesive and regionally relevant marketing activities.
* Work with internal stakeholders and external agencies to uphold brand standards across all touchpoints.
* Develop and manage brand‑aligned content for both digital and offline channels, ensuring consistency in tone and visual identity.
* Design assets for segmented B2B and B2C email campaigns, and create visual materials using Canva and Adobe Creative Suite.
* Partner with the Digital Marketing Manager to ensure creative output aligns with performance‑driven marketing goals.
* Support regional PR initiatives, including planning, press material development, and media engagement in collaboration with the Head of Marketing and external PR agencies.
* Own and manage the regional social media content strategy, including content creation, influencer coordination, trend monitoring, and performance analytics across platforms like Instagram and Facebook.
Qualifications
* Proven experience in marketing communications and creative content development within hospitality, lifestyle, or consumer‑facing brands.
* Strong design skills with proficiency in Canva for agile content creation and Adobe Creative Suite (InDesign, Photoshop, Illustrator) for high‑impact visual assets.
* Experience managing content across digital and offline channels, including social media, email, print, and PR collateral.
* Confident in planning, capturing, editing, and posting content across Instagram, TikTok, Facebook, and other relevant platforms.
* Skilled in visual storytelling with a good eye for layout, pacing, and brand alignment.
* Familiarity with social scheduling and analytics tools such as Metricool.
* Ability to support properties across the EMEA portfolio with campaign execution, localised content, and media outreach.
* Strong understanding of brand guidelines and the ability to maintain visual and messaging consistency across all touchpoints.
* Clear communicator with the ability to build relationships across property teams, departments, and external agencies.
* Self‑motivated and able to work independently while staying connected to the regional and central marketing team.
* Organised and detail‑oriented, with the ability to manage multiple projects and meet deadlines in a fast‑paced environment.
* Comfortable with some travel across the region to stay close to property‑level activity and opportunities.
Benefits
* Heavily discounted Staff & Friends and Family Rates at Frasers Hospitality.
* Fully funded Apprenticeship programmes that support you in developing your career.
* High Street Discounts on a range of high street shops, experiences, holidays and more.
* Cycle to work scheme – save up to 40% on a wide range of bikes.
* Healthcare Cash Plans – dental, optical, medical and more available from £5 per month.
* Referral schemes that pay up to £1500 (just for getting your friends a job!).
* Employee Assistance Programme – free, confidential advice available 24/7 to you and your family.
* Additional day off for your birthday.
Probationary Bonus and Insurance
* Bonus Plan based on clear and transparent KPI’s.
* Life Assurance.
Interested? Apply Now
Frasers Hospitality, Malmaison & Hotel Du Vin are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of race, sex, disability, religion/belief, sexual orientation or age.
#J-18808-Ljbffr