Overview
Marketing Transformation - Senior Brand Manager
Location: London
About Marketing Advisory
Marketing Advisory is uniquely positioned consulting practice within Accenture Song. We help clients on their MarketingRe-inventionjourney, building close client relationships to fully understand their growthobjectives.
From supporting with developing a strategic vision, brand strategy, operating model, new ways of working, to embracingnew technologies, driving a culturechangeor building people capabilities and skills.
We bring strong client-centred, Marketing practitioner skills and partner across Accenture to help our clients create winning customer experiences and drive their Marketing performance.Helping to guide people in Marketing through a transformation journey is a particular strength.
As a Marketing Transformation Senior Brand Manager you will lead client relationships, projects and drive business development. You will drive marketing transformations through Gen AI and strategic consulting.
Ideally we’re looking for you to have a solid Marketing fundamentals with hands on Gen AI Transformation implementation experience. You’ll have a strong background in marketing strategy, across B2B and B2C, experience in Financial Services would be a bonus.
In joining us, you'lllearn,growand advance in an innovative culture that thrives on shared success and diverse ways of thinking. We offer boundaryless opportunities that can drive your career in new and exciting ways.
Ifyou’relooking for a stimulating career working in a vibrant environment, with access to training and a global network of experts, this could be the role for you. As part of our global team,you'llbe exposed tocutting-edgetechnologies and capabilities and will have the opportunity to develop a wide range of new skills on the job.
What you will learn and do
* Shape the future of marketing re-invention, working with our clients to develop a roadmap of change that helps them to drive growth, performance and efficiencies.
* Combine human ingenuity with technology to make change happen in practice, supporting the people who work in our client businesses to navigate and thrive through times of change.
* Help our clients plan, develop and deliver winning customer experiences
* Support our clients to address today’s financial reality: optimizing marketing investments, and identifying opportunities to fuel growth, using proprietary analytics tools and benchmarks
* Build strong people capabilities with clients to enable them to deliver marketing re-invention in practice.
* Accelerate your learning and development by working at the cutting edge of marketing and consulting.
Responsibilities
* Engage with marketing leadership teams to explore their vision and purpose, in order to drive business objectives and strategies.
* Manage clients to build strong and enduring, trusted relationships – building our business with existing clients and winning new clients.
* Support business development activities including proposal development and delivery.
* Partner with other capabilities across Accenture to architect and deliver end-to-end marketing-led transformations.
* Assess organisational capability gaps in areas such as Insights, Segmentation & Portfolio Strategy, Marketing Strategy & Planning, Omnichannel Strategy, Customer Engagement and Digital
* Lead client projects to shape and co-create Capability Strategies, Operating models, Transformational roadmaps and Change Management programmes which drive growth and improve performance in teams, to deliver tangible results.
* Manage client project commercials, timelines and deliverables, demonstrating excellent project management skills and experience.
* Support our continued business growth agenda and contribute to our Marketing Advisory team spirit, community and culture.
Required experience and skills
* Previous experience gained in a similar Marketing/Brand management/ Transformation marketing role either client side or agency, or consultancy.
* Experience of delivering Gen AI transformation projects.
* Expertise and experience across a number of marketing areas such as insight, strategy and planning, innovation, digital, content or campaign development and management
* Ability to lead client conversations and guide strategic decisions, with proven ability to influence and engage with senior stakeholders.
* Strong conceptual and analytical thinker with excellent attention to detail
* Commercially astute with strong business and commercial acumen and experience of managing a P&L
* The ability to demonstrate an understanding/appreciation of how to build client relationships and create client centric solutions.
* Experience in leading a team in a functional or matrixed structure.
* The ability to influence, collaborate, partner and build productive working relationships, to shape a compelling future vision for Marketing.
Ideal sector experience
Ideally, we are looking for individuals with experience in Life Sciences and Consumer Healthcare, Financial Services, Consumer Goods and Communications, Media and / or Technology.
What’s in it for you
At Accenture in addition to a competitive basic salary, you will also have an extensive benefits package which includes up to 30 days’ vacation per year, gym subsidy, private medical insurance and 3 extra days leave per year for charitable work of your choice.
Flexibility and mobility are required to deliver this role as there will be requirements to spend time on-site with our clients and partners.
Closing Date for Applications
Accenture reserves the right to close the role prior to this date should a suitable applicant be found.
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