## Marketing Revenue Operations LeadUK · Senior#### About The PositionGuesty is the all-in-one platform helping hospitality businesses around the world automate, optimize, and scale their operations. We’re a fast-growing global startup that’s transforming how the industry works — from guest experience to business growth.With a powerful suite of features and integrations with 150+ industry partners — including Airbnb, Vrbo, Booking.com, Expedia, Google Travel, and many more — Guesty empowers property managers to deliver top-tier guest experiences while running more efficient, data-driven operations.We’re proud to have over 800+ team members across 16 countries worldwide, all working together to build the future of hospitality technology.If you’re looking to grow your career in a dynamic, global, and impact-driven environment, we’d love to hear from you.We are seeking a **Senior Marketing Operations & Automations Manager** to architect, optimize, and scale the systems, processes, and programs that drive marketing performance and pipeline acceleration. This role is equal parts **strategic leader**, **process architect**, and **technical expert**—owning the tools, automation, and data flows that power marketing execution and lead management.You’ll be responsible for ensuring our **HubSpot** environments and liaising with the Salesforce admin team in IT Systems environments are seamlessly integrated, leveraging **AI-powered lead enrichment tools** to improve data quality and lead intelligence, and automating the lead journey from first touch to pipeline creation. You will play a critical role in enabling the marketing team to execute campaigns effectively while delivering actionable insights to drive growth.#### Responsibilities**Marketing Technology & Infrastructure*** Own and optimize the **HubSpot** Marketing Hub including Chilli Piper routing and ensure seamless integration with **Salesforce CRM**.* Own the customer journey touchpoints and lifecycle stages to drive continuous improvement in marketing workflows, data management and campaign execution speed.* Lead system architecture and process design across marketing tools, ensuring a scalable, connected, and efficient MarTech stack. E.g Clay, Apollo .) to enhance lead quality, segmentation, routing and customer journeys.**Inbound Lead Automation & Lifecycle Management*** Build and manage **automated lead capture**, **routing**, and **nurture workflows** to ensure leads are effectively engaged and converted and deliver personalisation at scale* Design and implement **lead scoring models** in HubSpot to prioritize high-intent leads and accelerate handoff to Sales.* Ensure data integrity, enrichment, and compliance with global privacy laws (GDPR, CCPA).* Knowledge of leading automation tools such as Make (or Zapier/ N8N) to manage complex lead routing and enrichment processes.* Establish and manage processes for handoffs between marketing and sales including seamless process alignment with tools inc Highspot.**Data, Analytics & Reporting*** Build and maintain **dashboards and reporting frameworks** in HubSpot, Salesforce, Inbound and Outbound stacks, and BI tools that track key marketing KPIs, funnel metrics, and conversion rates.* Collaborate with the wider Marketing team, RevOps and Sales Ops to ensure **closed-loop reporting** and actionable insights across the revenue funnel.* Drive **attribution modeling** to accurately assess channel and campaign performance.#### Requirements* 5+ years of experience in **Marketing Operations**, **Revenue Operations**, or related roles in high-growth B2B SaaS environments.* Deep expertise in **HubSpot** (certifications a plus) and **Salesforce CRM**, including complex integrations and workflow automation.* Hands-on experience with **AI-powered lead enrichment and data tools** (e.g Clay.).* Proven success designing and executing **lead lifecycle strategies**, **scoring models**, and **automation workflows** that accelerate pipeline creation.* Analytical and data-driven—proficient with reporting, dashboards, and data analysis to drive decisions and optimize performance.* Strong understanding of **privacy laws** (GDPR, CCPA) and experience with **data governance** best practices.* Collaborative leader with excellent cross-functional communication skills, partnering with Demand Gen, Product Marketing, Sales, and RevOps teams.* Self-starter with the ability to manage multiple priorities in a fast-paced, scaling environment.**Guesty is proud to be an Equal Opportunity Employer. We provide equal employment opportunities to all employees and applicants regardless of any characteristic protected by law.**
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