Reports to: Business Development Director
Date of Job Description: July 2025
Location: Diss, Norfolk
Company: bf1systems Ltd
Job Purpose
To develop, manage and execute effective marketing strategies that will enhance our brand presence, drive customer engagement, and increase sales. This position is vital for ensuring that our marketing efforts align with our business goals and resonate with our target audiences.
Key Responsibilities
• Develop and Implement Marketing Strategies: Create and execute comprehensive marketing plans to promote our products and services, increase brand awareness, and drive sales growth.
• Content Creation: Produce high-quality content for various marketing channels, including website, social media, email campaigns, brochures, and exhibitions.
• Market Research: Conduct market analysis and research to identify trends, customer preferences, and the competitive landscape to inform marketing strategies.
• Digital Marketing: Manage and optimise digital marketing campaigns across multiple platforms, including SEO, PPC, social media, and email marketing.
• Brand Management: Maintain and enhance the company’s brand image through consistent messaging and visual identity across all marketing materials.
• Event Planning: Identify, organise, own and participate in industry events, trade shows, and exhibitions to showcase our products and network with potential clients and partners.
• Performance Tracking: Monitor and analyse the performance of marketing campaigns using key metrics and analytics tools to measure ROI and make data-driven decisions.
• Budget Management and Reporting: Track and manage spend against budget, and produce reports detailing key activities and progress against marketing objectives.
• Collaboration: Work closely with cross-functional teams, including sales, engineering, and customer service, to ensure alignment and support for marketing initiatives.
Knowledge, Skills & Experience
• Degree in Marketing, Business, or a related field, or equivalent professional experience.
• Minimum of 3 years’ experience in marketing roles, preferably in manufacturing.
• Strong knowledge of digital marketing strategies and tools.
• Excellent written and verbal communication skills.
• Creative and able to think innovatively.
• Committed to ongoing learning and development.
• Excellent organisation and time management skills.
• Strong analytical skills and attention to detail.
• Solid commercial awareness and business sense.
• Stays calm under pressure and meets deadlines.
• Open to new ideas and working methods.
• Can manage multiple projects and deliver on time.
• Advanced skills with marketing platforms like Google Analytics, SEO tools, and CRM systems.
• Experience planning and organising corporate events.
• Experience within an engineering environment would be beneficial.
bf1 Vision – why do we exist?
• To Be the Competitive Advantage
Values – how do we behave?
Job type Permanent Industry Administration Posted 2025-07-25T00:00:00 7 days ago
Skills
* Time-Management
* Creative-thinking
* Attention-to-detail
* Event-planning
* Business-sense
About us
bf1systems, founded in 1994, is a market leading provider of electrical, electronic & integrated electronic solutions to clients within the Motorsport and Automotive industries.
bf1systems components are featured on World Championship winning vehicles in all top level motorsport disciplines including F1, GT Series, Indycar, World Rally & Moto GP.
From its UK based Technical Centre, bf1systems supplies the very best of the automotive world, with an enviable client list including BMW, Porsche,Ferrari, Lamborghini, Aston Martin & Maserati among others.
The diverse engineering and electronic expertise embedded within the companies staff enables bf1systems to analyse and overcome even the most challenging engineering problems for its customers.
The company’s expertise has resulted in winning a number of awards including MIA business excellence award for innovation, Autosport Show award for innovation and World Motorsports Expo for design technology.
Based in Norfolk in the United Kingdom, bf1systems’ facilities cover over 25000 sq ft, and on-site capabilities include: wiring harness design and production, electronics design and production for tyre pressure and temperature monitoring systems, force measurement systems and special projects, composites design and manufacture. Over 100 members of staff are currently employed at the Norfolk site.
In every role at bf1 there is an opportunity to develop and grow both professionally and personally. We are committed to ensuring that our people can be courageous with their ideas and have fun bringing them to life!
At bf1 we pride ourselves in providing a working environment that is engaging and encourages new ideas and innovation. Our values of COMMIT, BE COURAGEOUS, HAVE FUN - encapsulates the bf1 business culture and our people within it.
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