About the role…
We are hiring an experienced SEO Specialist to join the in-house Digital Marketing Team at Stoneacre's Head Office in Thorne, Doncaster.
The role requires someone to be able to hit the ground running and take hold of multiple SEO projects, constantly improving our search engine performance across the board through white hat techniques and wholesome ideas.
Strategy and analysis will be the two main components to ensuring successful results, comprehensively auditing web properties before creating four-weekly plans to action.
Meanwhile, working with stakeholders and fellow colleagues will also be vital to making progress, with the former important to getting a solid idea of the needs of the business.
The ideal candidate will have experience working on campaigns in a digital agency or in an in-house capacity, whilst also having a track record of improving organic search visibility over time.
Do we have your interest…?
Here at Stoneacre we are committed to creating a diverse and inclusive workplace. It is our ambition to make Stoneacre the best place to work because we recognise that it is our people who make Stoneacre a success. So, what is in it for you?
Industry leading competitive salary
A range of training and development programmes
Industry leading career progression opportunities
Contributory workplace pension scheme
Uniform provided
Long service reward
Customer introduced reward
Employee discounts
Access to discounts on retailers, restaurants, holidays and much more
Wellness programme
Free parking
An average day as a SEO Specialist…
Creation and execution of multiple SEO strategies across our B2C web properties
Will need to consider the likes of: landing page/keyword performance; conversion optimisation; content quality; audience/device groups; technical set-up
Carry out comprehensive keyword research
Perform thorough website audits and identify areas for growth/repair
Report on work actioned in previous period and show evidence of results
Identify and acquire high-quality backlinks
Work with Stakeholders directly to gauge what's best for the company and maximise marketing potential
Work with in-house Copywriter to create high quality content which is purposeful, useful for users and meets search engine criteria
Create own content if work schedules require
About you…
Analytically minded
Proficient in using SEO/marketing tools, such as Google Analytics & SemRush or similar
Able to work with others to maximise impact of work, but must also be a self-starter and work on own initiative
Able to communicate new ideas clearly as part of a group
Able to identify both white and black hat SEO techniques, actioning only those which comply with Google guidelines and best practices
Must be able to keep up to date with the latest SEO/industry techniques through self-scheduled R&D
Desired but not essential: being able to identify good (and bad) user experience on a website will be advantageous
Desired but not essential: knowledge of the automotive industry
We want you to love what you do – The rest will come naturally.
What ‘extra' can you bring to the role?
Essential: you will have worked in a digital marketing agency or within an in-house marketing department working in a similar capacity
Essential: will be able to show a proven track record of success within SEO
Desired but not essential: working within a B2C environment
Desired but not essential: qualifications in a marketing discipline
Desired but not essential: have worked directly with website developers
“Stoneacre Motor Group are an Equal Opportunity employer committed to diversity in the workplace. We pride ourselves on creating an inclusive work environment where our employees can thrive by being themselves.
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