The Role
: Insights Manager
As Senior Insights Manager, you’ll be the voice of the consumer within the business — leading the charge on how our brands resonate, how our communications perform, and how we stay ahead of emerging trends. You’ll turn data into powerful direction, empowering teams across marketing and commercial functions to make smarter, faster, insight-led decisions.
From brand equity tracking to media mix modelling, you’ll own the frameworks that help us measure what matters and act on what works.
What You Will Need for the Role
📊 Analytical Expertise
1. Proven experience in communications insights, brand tracking, or media effectiveness, ideally in FMCG or consumer goods
2. Confident with research tools like Nielsen, Kantar, Ipsos, social listening platforms, and econometric modelling
💡 Strategic Insight
3. Ability to interpret complex data and translate it into clear, actionable business insights
4. Experience shaping and influencing brand strategy through insights and analytics
📣 Strong Communicator
5. Excellent storytelling and communication skills, with a knack for bringing insights to life for senior stakeholders
6. Able to build strong relationships across internal teams and external agency partners
🌍 Cultural & Consumer Awareness
7. Up-to-date with macro consumer trends, market shifts, and competitor dynamics
8. Skilled in developing trend-led reports that inspire teams and shape forward-thinking strategy
🧠 Agile & Commercial Mindset
9. Comfortable working in a fast-paced, ever-evolving environment
10. Strong project management skills and a commercial approach to insights delivery
Key Responsibilities
Brand Resonance & Communication Performance
11. Lead brand equity tracking and media mix modelling across the brand portfolio
12. Evaluate the impact of marketing communications and media strategies on brand perception and growth
13. Identify strengths and areas for improvement in brand performance to guide positioning and messaging
Insights & Strategy Development
14. Translate data into insights that directly support marketing, brand, and commercial strategy
15. Design and implement methodologies to assess marketing effectiveness across multiple channels
16. Provide actionable recommendations to drive data-led strategic decisions
Consumer & Market Trends
17. Stay ahead of macro consumer trends, market dynamics, and category shifts
18. Create and present thought leadership pieces to inform and inspire internal stakeholders
19. Ensure brand strategies stay aligned with evolving consumer behaviors and expectations
Stakeholder Engagement & Collaboration
20. Work closely with Marketing, Commercial, and Consumer Insights teams to drive a 360° view of brand health
21. Communicate insights in a compelling and accessible way for a wide range of stakeholders
22. Partner with research agencies and analytics providers to ensure best-in-class measurement
Why Hain?
We’re not just in the business of better-for-you products — we’re in the business of purpose. From Yorkshire Provender to Cully & Sully, our brands stand for more than great taste. They stand for progress — for health, sustainability, and impact.
At Hain, you’ll join a supportive, ambitious team where insights are valued, voices are heard, and careers grow fast.
Reporting To: Senior Creative Strategist
Direct Reports: None
Location: United Kingdom (Expectation to travel to London Office and Sites)
Travel: Occasional international travel required
Step into a role where your insights don’t just inform — they transform.
Apply now and help us shape the future of healthier living.
Qualifications
Benefits
Not Specified