Overview
UniHomes Sheffield, England, United Kingdom
SEO Content Executive
Salary: £25,000 - £30,000. Location: Sheffield, South Yorkshire, United Kingdom.
Fancy being at the forefront of an SEO strategy which reaches over a half a million users across 60+ UK cities and towns each year? It’s an exciting time to join our SEO team. You’ll be involved with projects such as growing our Content Ambassador network of student writers across the UK, creating and applying innovative strategies for AI search, boosting UniHomes’ presence on leading student forums and news sites, and more. With more than 70,000 URLs to work with, the SEO opportunity and potential impact on the business are significant.
You’ll work closely with our SEO Manager, SEO Executive and the wider Marketing department to cost-effectively drive new student acquisition. We’re a team of ambitious and curious marketing experts, driven to be leaders in our field for the business and our advertising partners.
As our SEO Content Executive, you’ll use your expertise to grow organic search visibility, traffic and enquiries through intelligent on-site optimisations and well-crafted content campaigns.
Key responsibilities
* Improve organic conversion rates across Google, Bing and AI search by optimising websites in the UniHomes group in line with SEO best practices.
* Help manage and grow our national Content Ambassador programme, working with students across the UK to create insightful articles and guides based on real-life student experiences.
* Deliver our backlink strategy, building relationships with and generating coverage from a diverse pool of target audiences, including student sites, universities, letting agents, news outlets and industry bodies.
* Spot SEO opportunities, carry out competitor analysis to inform strategies, and stay abreast of SEO industry/best practice developments.
* Support the SEO team with other Search Marketing tasks and assist the wider Marketing team with insights and campaign delivery where required.
Skills and experience
* At least 2 years’ experience in a similar role in SEO/Content Marketing
* Strong understanding of SEO best practices and principles, including basic technical SEO principles, and Digital PR/linkbuilding
* Excellent content writing and editing abilities
* Experience creating high-quality written content and prospecting and outreaching campaigns to build high-quality, relevant backlinks
* Proficiency with Google Search Console, SEMRush, GA4, Looker Studio and core SEO activities such as keyword research, content optimisation, SEO performance analysis
* Proactive, ideas-oriented mindset and a collaborative team player who thrives in a dynamic and supportive work environment
* Strong organisational and communication skills to effectively manage large-scale projects
* Wordpress experience desirable (especially Elementor)
About us
UniHomes has been named the fastest-growing technology company in Yorkshire and the Northeast in the 2023 Deloitte UK Technology Fast 50. We are also certified as a Great Place to Work (GPTW).
Our industry-leading property search portal enables our network of letting agent partners to offer all-inclusive accommodation to university students. We operate in over 60 university cities and towns across the UK and have ambitious plans for 2025. Founded in 2015, we have a team of around one hundred in our Sheffield City Centre office. With recent investment from LDC, we are scaling up to tackle new opportunities.
We are a team united by our core values: Lead the Way, In it Together, Customers Matter, Keep it Simple, Rise Above Challenges, Make it Happen.
Benefits
We prioritise people and culture. We are proud to be a GPTW-certified and Living Wage employer. Our office at New Era Square in Sheffield offers complimentary breakfast, drinks, snacks, and a range of benefits including holidays, pension schemes, healthcare, EAP, sick pay, parental pay, career progression, development support, staff awards, referral bonuses, and social events.
We are committed to an inclusive and diverse workplace. We welcome candidates from all backgrounds. Please let us know if you require reasonable adjustments to the recruitment process. Applicants must have permanent right to work in the UK; visa sponsorship is not available.
Note: We do not accept CV submissions from recruitment agencies. Direct applications from individual candidates are encouraged.
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Seniority level
* Mid-Senior level
Employment type
* Full-time
Job function
* Marketing and Sales
* Industries: Internet Publishing
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