Sales Manager – UK & Nordics Location: Liverpool or Manchester Metropolitan Area (Home Office) Employment Type: Full-time, Permanent Salary: Up to £100,000 Package About The Company A global powerhouse in electronic components, renowned for engineering excellence, manufacturing scale, and a relentless commitment to quality. With strong penetration across Industrial, Automotive, Energy and Automation sectors, this organisation continues to expand its European footprint and is investing heavily in the UK & Nordic markets. Role Overview – A Strategic Hunter with Leadership DNA We are seeking a commercially driven Sales Manager who combines hands-on key account capability with the leadership skills to coach and elevate a regional team. You will define and execute territory strategy aligned to global objectives, whilst personally leading several strategic accounts across defined verticals. You’ll operate across the full sales lifecycle - from technical engagement and NPI discussions through to commercial negotiations and long-term framework agreements. This is a role for someone who thrives in front of customers, understands the technical-sales interface, and can influence stakeholders from engineering teams through to board-level decision makers. Key Responsibilities Territory Strategy & Market Expansion Define and execute UK & Nordic growth strategy aligned to global direction Increase market share across target verticals Identify and convert new projects in collaboration with Application Engineering Key Account Leadership Own and develop strategic, high-value accounts Lead account planning, relationship management and growth mapping Drive long-term partnerships and framework agreements Commercial Execution Manage the full sales cycle from opportunity detection to contract closure Engage technical teams during NPI phases Lead negotiations and commercial alignment Team Leadership & Coaching Manage and develop the UK & Nordic sales team Coach on opportunity management, account strategy and pipeline execution Foster high-performance culture Cross-Functional Alignment Coordinate internally across quotation, logistics, quality and engineering Ensure customer expectations are met with speed and precision Market Presence Travel extensively across UK & Scandinavia Represent the organisation at customer meetings, industry events and factory visits Requirements Experience & Background Minimum 7 years’ experience in electronic components sales Proven Key Account Management track record Leadership capability (formal management experience advantageous) International exposure highly desirable Technical Competence Bachelor’s degree in Engineering or equivalent technical background Strong ability to engage engineering & technical stakeholders Comfortable discussing product applications and technical positioning Core Competencies Strategic thinker with hunter mentality Strong negotiation skills Exceptional presentation and communication ability Intercultural awareness Dynamic, energetic and self-driven personality Ability to set and exceed ambitious targets Additional language skills are a distinct advantage. What’s On Offer Car allowance Home office flexibility (Liverpool / Manchester region) High-autonomy leadership role Direct impact on UK & Nordic market expansion Clear visibility within a globally recognised electronics group Apply now or send a confidential DM to learn more. You can reach our office UK on 44 (0)1908 752080, or our US number is 1 (929) 445 6916 Global Reach: With a presence across the UK, EMEA, the US, and Asia, we provide the market intelligence you need to make your next strategic career move. ✅ Follow MRSL Group for the latest insights and opportunities in the global electronics market. Connecting Talent Across the Global Supply Chain, from OEM and CEM / EMS to Franchised Distributors and Independent Distribution (Brokers / Traders), MRSL Group is the bridge between elite talent and the world’s leading electronic component solutions providers. MRSLGroup ElectronicsRecruitment Semiconductors GlobalSourcing SupplyChain