Lead Marketing Communications Executive. B2B Travel, Copy, Email, Content, Social, Events
Near Chester, Liverpool, Warrington, Wirral, North Wales. Hybrid working model.
£32,000 - £36,000 Base Salary + Fantastic Benefits Package + Significant Bonus
Applause IT are pleased to be working again with this well-established Travel Technology client Group, on an exciting opportunity for a talented B2B Lead Marketing Exec with expertise in campaign management, digital marketing, and content creation. You'll lead end-to-end marketing campaigns for airfare and cruise products, combining strategic planning, creative execution, and data-driven analysis to boost customer engagement, brand awareness, and sales performance.
This role is ideal for a marketing professional who thrives in a fast-paced, creative environment and wants to make a real impact in the travel and tourism sector. Agency and in house experience all of interest.
Key Responsibilities
Crafting stand out integrated B2B marketing campaigns.
Produce compelling copywriting and content for multi-channel campaigns.
Ensure high standards through meticulous proofing and brand consistency.
Analyse campaign performance and produce reports with clear recommendations for improvement.
Manage supplier, partner, and trade press relationships to maximise exposure.
Organise and deliver events, trade shows, and sponsorship opportunities.
Maintain accurate budget tracking and campaign ROI reporting.
Drive innovation in marketing strategies, channels, and creative content.About You
Minimum 2-3 years' experience in a senior or lead marketing exec role, ideally within B2B OR Travel.
Proven track record in multi-channel campaign delivery (digital copy, email, events, PR).
Strong understanding of marketing strategy, brand positioning, and audience engagement.
Confident in giving creative direction and producing high-quality content.
Excellent stakeholder management and communication skills.
Highly organised team player with a proactive approach.
Ability to deputise for the Marketing Brand Manager when required.What's on Offer
Significant annual company bonus.
33 days holiday (including bank holidays).
5% matched pension contribution.
Hybrid working options (3 days in office).
Modern office with on-site gym and social facilities.
Internal training and development opportunities.
Additional well being and lifestyle benefits.Apply now to discover what it's like to be part of a company that's shaping the future of travel behind the scenes - and putting marketing at the heart of that journey