We have an excellent opportunity for a highly motivated and dynamic Head of Marketing to take on an ongoing role within a dynamic digital publications team.
RESPONSIBILITIES
* Develop and lead the overall digital marketing strategy, ensuring alignment with business growth objectives.
* Own the full marketing funnel, including audience acquisition, registration growth, subscription strategy, and marketing automation optimisation.
* Oversee social media strategy, paid media investment, content direction, and performance reporting to drive measurable ROI.
* Lead the planning and execution of multi-channel email marketing strategies, including segmentation, automation, and lifecycle campaigns.
* Direct brand positioning, creative output, and visual identity across digital platforms, ensuring consistency and impact.
* Oversee website strategy and performance, including UX optimisation, content direction, SEO, and conversion rate improvement (WordPress or similar CMS).
* Drive audience engagement strategies across digital campaigns, webinars, and online services.
* Analyse marketing performance metrics, report on KPIs, and continuously optimise campaigns for growth.
* Manage external agencies, partners, and suppliers where required.
WE ARE LOOKING FOR SOMEONE WITH:
* 5+ years’ progressive marketing experience, with at least 2 years in a senior or leadership role.
* Proven experience developing and executing digital marketing strategies that deliver commercial results.
* Strong understanding of marketing automation, CRM systems, and data‑led decision making.
* Experience with content marketing, email campaigns, social and digital advertising, and budgets.
* Excellent leadership, stakeholder management, and strategic communication skills.
* Strong analytical mindset with the ability to translate data into actionable insights.
* Experience managing CMS platforms (WordPress or similar) with an understanding of UX and SEO best practices.
* Ability to operate both strategically and tactically within a fast‑paced environment.
• Competitive salary based on experience
• Great office culture, with frequent socials and team building
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