Digital Marketing Executive £25-35k Manchester VR/10492 A great opportunity has arisen for a skilled digital marketer to join a trusted brand specialising in premium-quality equipment to drive their online presence to the next level The Digital Marketing Executive will be responsible for managing and executing digital marketing strategies across multiple channels Your role will involve: * Create, manage, and optimise PPC campaigns on Google Ads and social platforms * Monitor ad performance, analyse ROI, and implement improvements * Conduct keyword research, on-page/off-page SEO, and technical SEO audits * Optimise website content to improve organic rankings and traffic * Create engaging email campaigns to boost customer retention and sales * Manage email lists, segmentation, and performance tracking * Plan and schedule engaging social content across Instagram, Facebook, LinkedIn, etc. * Monitor engagement, respond to comments/messages, and grow followers * Produce high-quality, relevant content for blogs, product pages, and social media * Track website and campaign performance using Google Analytics & other tools * Provide regular reports with actionable insights * Update and maintain the company website, ensuring a smooth user experience * Maintain and update CRM databases with customer information You will be the ideal candidate due to your: * Proven experience in digital marketing (PPC, SEO, social media, email marketing) * Strong knowledge of Google Ads, Meta Ads, and Google Analytics * Familiarity with website management (WordPress, Shopify, or similar) * Experience with CRM tools (HubSpot, Zoho, etc.) is a plus * Creative mindset with basic design skills (Canva or similar) * Strong analytical and reporting skills * Ability to work independently and meet deadlines If you are looking for a broad, rewarding digital marketing role then this could be the one for you