About the role
Matalan is a leading UK and international omnichannel fashion and homeware retailer, on a mission to be the first choice for outstanding style, quality and value. With a large store network in excess of 270 UK and international stores and an integrated e-commerce platform, Matalan is a trusted brand which puts its customer at the heart of its business and delivers unrivalled product choice and exceptional style and quality to 11 million loyal shoppers every year. Matalan is famously committed to offering a compelling value focused fashion and home offering, that continues to help millions of UK household budgets go further.
Key Responsibilities
* Lead the development and own execution of the affiliate channel plan, aligned to wider performance and trading objectives.
* Manage day-to-day affiliate partner relationships, ensuring strong collaboration and consistent performance.
* Accountable for the management & efficiencies of spend in the Affiliate channels.
* Execute affiliate campaigns, including partner placements, promotional activity, and optimisation of live activity.
* Monitor performance against key metrics, identifying opportunities to improve traffic quality, conversion, and ROI.
* Work closely with internal teams to align affiliate activity with trade plans, promotional calendars, and key moments.
* Identifying and onboarding new affiliate partners and opportunities to drive incremental growth.
* Lead the testing and implementation of new innovations, tools, and partnership models within the affiliate channel.
* Ensure accurate tracking, reporting, and attribution of affiliate activity.
* Provide regular performance updates and insights, highlighting risks and opportunities.
* Stay informed on industry trends and competitor activity to support continuous improvement.
#J-18808-Ljbffr