Senior Legacy Development Officer Location: London office with flexibility to work remotely Salary: £33,044 per year, rising to £35,109 after 6 months and £37,174 after a further 6 months, plus excellent benefits Closing date: 9am, Monday 26 January Are you ready to inspire people to make a lasting impact? We’re looking for a Senior Legacy Development Officer to help shape and deliver creative campaigns that encourage gifts in wills and secure vital future income for our work. This is an exciting opportunity to join a team that generates a significant proportion of our income. You’ll play a key role in planning and delivering legacy marketing campaigns across multiple channels, working closely with colleagues and external partners to engage supporters and grow pledges. What you’ll do Lead on planning and delivering gifts in wills campaigns, including advertising, email and direct marketing, and engagement activities. Create project plans and briefs, ensuring all communications are on brand, accessible and values-driven. Monitor and evaluate campaign performance, using data insights to improve strategy and results. Manage relationships with suppliers and agencies, including free will service providers and fundraising organisations. Respond sensitively and efficiently to legacy enquiries from supporters and the public. Ensure compliance with fundraising regulations, GDPR and charity law. What we’re looking for Confidence and ability to learn quickly, with experience in marketing campaigns (direct and email marketing essential). Strong organisational skills and the ability to manage multiple projects and budgets. Excellent written and verbal communication skills, with confidence to speak sensitively about gifts in wills. Ability to analyse data and report on campaign performance. Knowledge of fundraising codes, GDPR and safeguarding principles. Comfortable using technology and digital tools to deliver campaigns. Event management experience is desirable but not essential – training can be provided. Additional information Occasional travel and overnight stays for events (TOIL available). Commitment to equality, diversity and inclusion is essential. We want you to have every opportunity to demonstrate your skills, ability and potential; please contact us if you require any assistance or adjustment so that we can help with making the application process work for you. We want you to have every opportunity to demonstrate your skills, ability and potential; please contact us if you require any assistance or adjustment so that we can help with making the application process work for you.