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Normanton (3 days office, 2 days home based)
The Role
As our new Assistant Brand Manager, you’ll be a key member of the UK Marketing team, reporting directly to the Marketing Manager.
Bring our brands to life across consumer, trade, and digital touchpoints. You will support in building brand plans, managing the product portfolio, delivering campaigns, and driving performance across the UK market.
Role Responsibilities
* Support the development and delivery of brand and trade communication campaigns
* Work closely with agencies on all aspects of activation: social, display, PR, creative production, media, websites, email, search, and packaging
* Manage and optimise the brand portfolio, ensuring projects land on time
* Create customer‑facing assets, including compelling brand and campaign presentations
* Liaise with retailers and their agencies to deliver strong joint business plans
* Assist with e-commerce operations, including campaign execution, product listings, consumer care, and fulfilment oversight
* Analyse market data (e.g., Nielsen) to spot trends, monitor performance, and identify opportunities—especially in Baking and seasonal occasions
* Take ownership of budget tracking and management
* Support wider marketing projects including product launches, AI implementation, and database management
Qualifications
* Relevant experience in brand marketing
* A degree in marketing, business, or equivalent experience
* Strong communication and presentation skills
* Experience using market insight tools (e.g., Nielsen)
* A proactive, collaborative attitude and a passion for building brands that people love
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