We’re not just your average health company; we’re aiming to revolutionise access to healthcare in the UK by offering innovative health and wellbeing solutions that are affordable, accessible, and effective. From preventive care to comprehensive medical support, we aim to empower individuals to take charge of their health, inspiring them to make the most of their wellbeing. We are also the first health insurer in the UK to be awarded B-Corp status, recognizing our achievements in sustainability and our commitment to environmental and social responsibility.
As a Sales Trainer, you’ll ensure sales professionals are trained with the right skills and behaviours to execute strategic sales initiatives, ensuring alignment across both Healthplan and Denplan business units. Your responsibilities include developing and delivering tailored training programs that empower the sales team to excel, focusing on product knowledge, refining sales processes, improving efficiency, and maintaining consistent messaging across channels. You will collaborate with senior leadership, product, and marketing teams to create an environment where sales teams are equipped with the tools and training needed to maximise potential, drive growth, and represent our brand professionally.
Key responsibilities
1. Refine, develop, and execute sales and client engagement strategies that align with company objectives, enhancing retention, conversion, and cross-sell opportunities while shortening the sales cycle.
2. Ensure the sales training and performance strategies evolve based on data insights, market trends, and the competitive landscape.
3. Design and deliver customised, business-specific training programs across Healthplan and Denplan, addressing unique sales cycles, customer personas, and market needs, maximising e-learning solutions.
4. Develop comprehensive onboarding programs within a Sales Academy, including induction for new hires and capability training, to achieve rapid productivity with deep product knowledge and effective sales techniques.
5. Implement continuous learning initiatives to keep the sales team updated on product offerings, industry trends, and innovative sales methodologies.
6. Review and refine sales processes regularly to eliminate inefficiencies and maximise effectiveness and productivity.
7. Create and maintain sales playbooks outlining best practices and strategies to standardise approaches.
8. Introduce performance metrics and KPIs to measure success, focusing on improving conversion rates, reducing sales cycles, and increasing value per sale.
9. Oversee the creation of a repository of sales resources, including pitch decks, objection handling scripts, and case studies.
10. Ensure the sales team is fully equipped and trained on all sales tools, including CRM systems, to enhance productivity.
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Created on 26/04/2025 by TN United Kingdom
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