Key Responsibilities
Plan and implement digital marketing strategies to promote the restaurant and special events (e.g., new menus, promotions, live events).
Manage and regularly update all social media platforms
Create engaging content including food photography, reels, short videos, and customer interaction posts.
Run paid advertising campaigns on Google Ads, Facebook Ads, and Instagram.
Optimize the restaurant’s online presence through SEO and local listings (Google Maps, TripAdvisor, Yelp).
Manage email marketing campaigns, loyalty programs, and customer review management.
Work closely with the chef and management team to align promotions with menu launches and seasonal offerings.
Monitor competitor activity and stay up-to-date on digital marketing trends in the food & beverage sector.
Required Skills & Experience
2+ years of experience in digital marketing, preferably in hospitality or retail.
Proven success with social media management and paid campaign execution.
Strong skills in content creation: photography, video, Canva/Photoshop editing.
Familiarity with website management tools and platforms like WordPress or Wix.
Good understanding of SEO, Google Analytics, Meta Business Suite, and email marketing tools.
Excellent communication and creative storytelling skills.
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