Job Overview
– Full Time – Knowsley – up to £30k DOE
Forrest Recruitment LTD are currently working with a client in the energy sector who are recruiting for an SEO and Digital Marketing Executive to drive forward effective bid management as part of their contract winning activity.
Role responsibilities include:
1. Data analysis and results focused optimisation to track & scale company ROI.
2. Craft and execute digital marketing strategies to amplify online traffic to our company’s website.
3. Drive relevant high intent traffic to our website more likely to convert into leads & sales.
4. Create digital advertising campaigns across diverse platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
5. generate bespoke leads for our businesses by running targeted ads on Google, Facebook & Instagram
6. Perform keyword research and optimise website content for superior search engine performance.
7. Monitor website analytics, campaign efficiency and consumer engagement to pinpoint areas for enhancement.
8. Remain abreast of industry trends and adopt best practices in digital marketing.
Qualifications and Skills required
9. Proficiency in digital marketing tools including Google Analytics, Google Ads, and Facebook
10. Strong analytical prowess to interpret data and drive informed decisions.
11. Exceptional written and verbal communication skills, capable of generating compelling content.
12. Knowledge of HTML/CSS and experience with CMS platforms like WordPress is advantageous.
13. Knowledge and experience of website builders such as Elementor is also desirable.
14. Ability to thrive independently while managing multiple projects simultaneously.