Senior Marketing Officer
At BIMM University, we're more than just an educational institution; we're a vibrant community dedicated to nurturing creativity and empowering students to reach their full potential. With campuses across the UK, Ireland, and Germany, we offer a diverse range of courses in modern music, performing arts, filmmaking and creative technology. Our commitment to excellence in creative arts education sets us apart, providing students with the knowledge, skills, and opportunities they need to succeed in their chosen fields.
About the Role
As Senior Marketing Officer, you will coordinate and execute marketing campaigns while supporting the Product Marketing Manager with campaign planning and content development. You’ll manage our social media channels, oversee campaign scheduling, and contribute to the development of our marketing strategy, helping to showcase the excellence of BIMM University’s offerings.
What You'll Do:
•Assist the Product Marketing Manager with the creation, development, and implementation of marketing campaigns.
•Manage the day-to-day operations of BIMM’s social media channels, ensuring content is engaging and aligned with our brand identity.
•Plan and schedule content using a content calendar and social media scheduling tools to ensure timely and effective campaign rollouts.
•Support the development and implementation of the marketing strategy, continuously refining it to enhance engagement and effectiveness.
•Write compelling copy for a variety of channels, both online and offline, ensuring consistency in messaging.
•Liaise with stakeholders across departments to ensure marketing assets are produced and delivered on time, on brand, and with the right messaging.
What You'll Bring
•Excellent written and verbal communication skills, with experience in social media management, copywriting, and proofreading.
•Strong organisational skills with the ability to manage multiple projects and meet deadlines.
•A collaborative team player who can work effectively with colleagues and stakeholders.
•A flexible and adaptable approach to changing priorities and fast-paced environments.
•Knowledge of Higher Education provision, with the ability to tailor messaging to different audiences.
•Proficiency in Microsoft Office and other digital tools.