*Please note this role will require at least 1 day per week in our Bolton or Manchester office* About K3 Capital Group K3 Capital Group is a multi-disciplinary and complementary group of professional services businesses advising UK SMEs, with some operations overseas. We are committed to delivering exceptional results for our clients through expert advice and a collaborative approach. As our marketing team continues to grow, we are seeking a capable and motivated PPC Executive to help enhance our paid advertising strategy and support our ambitious growth plans. Responsibilities: · Write high-quality and compelling SEO-optimised content for a variety of marketing channels, including, but not limited to, websites and news articles · Identify and assess opportunities to optimise existing content to maximise rank and traffic. · Collaborate with the central and digital marketing teams to produce effective content strategies · Interpret copywriting briefs to understand project requirements · Ability to conduct high-quality research and write about a variety of topics · Create, edit and proofread content based on keyword analysis and SEO best practices · Monitor, analyse and report on the performance of content using SEO analytics tools · Maintain and contribute to a content plan, ensuring it’s aligned with the objectives of the marketing department and various Group companies · Keep informed with the latest changes in algorithms and SEO trends · Accountable for CMS management for SEO, such as publishing and editing content. · Assisting other members of the SEO team with technical, on site and local tasks. Desired skills and qualifications: · At least two years’ experience in writing SEO-optimised content in a B2B environment, using SEO tools and generating keyword lists · A strong understanding of SEO and content marketing principles · Exceptional writing, editing, and proofreading skills with a strong attention to detail Proactive, self-motivated individual with a strong drive to take initiative · Familiarity with web publications and proficiency in content management systems such as WordPress would be desirable · Experience using popular SEO tools such as Semrush, Ahrefs, and Moz for keyword research, competitor analysis, and content optimisation · Excellent time-management, communication and organisational skills Ability to work both independently and as part of a team · Confidence in communicating with internal/external stakeholders, including, but not limited to, directors, clients, partners, etc · Working within the professional services industry would be advantageous, but is not essential What We Offer: Competitive salary and benefits package Hybrid working with flexibility to split time between home and office Opportunities for ongoing professional development and training A supportive, collaborative team environment The chance to work across a portfolio of professional services businesses with varied audiences