Digital Marketing Lead - Luxury Ecommerce Brand - Remote - PPC & Paid Social Focus
A luxury ecommerce brand are looking for a Digital Marketing Lead to be responsible for their PPC and Paid Social strategy, planning and performance. This company are growing so there are lots of opportunities for the role to grow. They have a collaborative culture based on creativity, ownership and innovation.
The Role
This company are looking for a Digital Marketing Lead to head up digital performance across paid Social and PPC, with roughly a 50/50 split across both channels.
You’ll manage campaigns across Meta, TikTok, Pinterest, Google Ads, and Bing, balancing performance marketing with premium brand storytelling to drive growth, customer acquisition, and ROI.
Key Responsibilities:
* Lead paid media strategy across paid social and paid search channels
* Manage and optimise campaigns across Meta, TikTok, Pinterest, Google Ads, and Bing
* Drive customer acquisition, ROAS, and ecommerce growth through full-funnel campaigns
* Oversee audience targeting, creative testing, bidding strategies, and campaign performance
* Collaborate with creative, ecommerce, and brand teams to align messaging and campaign activity
* Monitor budgets, analyse performance data, and deliver actionable insights
* Support seasonal campaigns, launches, and key trading periods
* Manage agency relationships and platform partners
Skills & Experience
* Strong experience across both paid social and PPC/search campaigns
* Hands-on knowledge of Meta Ads, TikTok Ads, Pinterest, Google Ads, and Microsoft Ads
* Proven success driving ecommerce or retail growth through paid media
* Commercially minded with a strong analytical approach
* Experience managing multi-channel campaigns and budgets
* Strong communication and stakeholder management skills
Why Join Us?
* Opportunity to shape paid media strategy within a growing luxury brand
* High ownership and visibility across the business
* Flexible remote working environment
* Competitive salary based on experience
Apply now to join a fast-growing ecommerce brand and help scale its digital growth strategy!