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Marketing lead

Merthyr Tydfil
TN United Kingdom
Marketing
Posted: 8 May
Offer description

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Kepak is one of Europe’s leading food companies with manufacturing sites across Ireland and the UK. Kepak’s vision is to be a successful, sustainable, future-ready Food Business with differentiation at its core, that is a great place to work. This vision is underpinned by our values of Responsibility, Ambition, Passion For Food & Teamwork.

We have an exciting new opportunity for a Marketing Lead to join our Meat Division in the UK. The Marketing Lead will play a key role in driving sustainable profitable growth by delivering the Marketing agenda, coordinating the work of the wider Insight, Innovation and Marketing Team, and supporting the development of the Divisional Strategy.


Role Responsibilities:

1. Lead the development and execution of the marketing strategy for the division and its brands to support the division’s growth strategy.
2. Develop and implement strategic partner customer growth plans that integrate agriculture, sourcing, sustainability, category, and innovation/NPD strategies to achieve customer success.


Create:

1. Contribute to a high-performing cross-functional Insight, Innovation, and Marketing (IIM) team, ensuring impactful investment and activity delivery.
2. Own the selection, briefing, and performance management of Kepak’s Agency Partners to ensure category-leading marketing work, leveraging Group scale where relevant.


Grow:

1. Support the commercialization of the innovation process to meet customer, consumer, commercial, and strategic objectives.
2. Enhance the brand reputation in agriculture to support sourcing and market share growth.
3. Collaborate with the Commercial Team to position Kepak as a leading supplier and thought leader, building customer influence and presence.
4. Manage Kepak’s Investment in IIM for the Division, aiming to exceed the Target of 12% through continuous improvement.


Requirements:

* 3-5 years experience in a customer-facing marketing role, preferably within the food industry.
* Strong knowledge of and/or interest in the Agriculture and Agri Food sectors.
* Strong commercial acumen.

Proven capability and track record in…

* Driving growth through excellence in marketing.
* Developing high-performing cross-functional teams.
* Leading and participating in cross-functional teams to drive alignment across the business.


What can we offer you?

* Company Pension
* Further Education support
* Employee Discount Platform: Access to the WrkIt platform with discounts and cashback from hundreds of brands.
* Bike to Work Scheme: Purchase a bike and safety equipment through a salary sacrifice scheme to reduce taxable income.
* Long Service Awards: Recognition and awards for long-serving employees.
* GroceryAid Employee Assistance Program: Support for mental health, wellbeing, family, debt management, and counselling for employees and families.
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