Sales & Marketing Executive
Location: Colwick, Nottinghamshire
Salary: £26,000 - £28,000
Contract Type: Full-time, Permanent
Reports to: Alltruck2 – General Manager
About Alltruck plc
At Alltruck plc, we believe success begins and ends with our people. We are proud to be a Platinum-accredited Investors in People (IIP) organisation — a distinction held by just 2% of IIP organisations. We nurture talent, promote a culture of continuous improvement, and support personal growth, all within a fast-paced, customer-centric environment.
We are now seeking a Sales & Marketing Executive to support the vision of Alltruck2, our premium vehicle sales division. This is an exciting opportunity for a creative, motivated, and commercially minded individual who wants to make a tangible impact and grow their career in both sales and marketing.
Role Overview
As a Sales & Marketing Executive, you will play a pivotal role in driving brand awareness, generating leads, and supporting business growth. You’ll combine your creative flair for marketing with a proactive approach to sales, working across digital platforms and direct sales activity. The role is ideal for someone passionate about vehicle presentation, content creation, and relationship-building.
Key Responsibilities
Sales Focus:
* Build and maintain a pipeline of prospective customers aligned with Alltruck2’s ideal customer profile.
* Proactively manage leads and opportunities to exceed annual contribution targets.
* Promote value-added services such as warranties, finance, MOTs, truck ancillaries, and care packages.
* Build strong client relationships through both in-person and digital interactions, including the use of the CitNOW Web + Sales platform.
* Use the CRM system to accurately log all customer interactions and maintain an up-to-date client database.
* Keep up to date with commercial vehicle specifications, legislation, and market trends to support informed customer conversations.
* Collaborate with colleagues to deliver an exceptional customer experience.
Marketing Focus:
* Capture and edit high-quality vehicle images and create engaging marketing content.
* Manage, grow and show consistency across Alltruck2’s digital presence through platforms including LinkedIn, Facebook, X (Twitter), and YouTube.
* Create and schedule campaigns using tools such as Mailchimp and Hootsuite.
* Assist in maintaining and updating the WordPress website.
* Support the development of paid advertising strategies (e.g., PPC).
* Contribute to brand consistency and content planning across digital and offline channels.
Key Skills & Experience
* Familiarity with email marketing platforms (e.g., Mailchimp).
* Confident using social media and scheduling tools (e.g., Hootsuite).
* Experience with CRM systems (essential).
* Experience using or updating WordPress websites.
* Proven experience with photography (camera or smartphone).
* Basic knowledge of video creation/editing (desirable).
* Proficiency in Canva or Photoshop (desirable).
* Exposure to vehicle marketplaces such as AutoTrader (desirable).
* Awareness of vehicle management systems like Key2 (desirable).
* Basic understanding of PPC campaigns (desirable).
Personal Attributes
* Passionate, proactive, progressive, and committed – aligned with Alltruck’s core values.
* A creative and detail-oriented mindset.
* Excellent written and verbal communication skills.
* Strong planning and organisational skills.
* Open to feedback and committed to continuous learning and improvement.
* Enthusiastic about branding, marketing strategy, and customer engagement.
* Comfortable working independently and collaboratively in a dynamic environment.
What You’ll Gain
* A supportive environment where talent is recognised and nurtured.
* Training and mentorship to support your development into a Business Development Manager role.
* Opportunities to work on high-impact marketing campaigns and direct sales projects.
* Exposure to the fast-paced and evolving world of commercial vehicles.