This range is provided by Talent Flow Partners. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
You are a smart, bold, and creative SEO Copywriter in our growing content and marketing team. You write engaging, brand-aligned copy across SEO blogs, website content, email marketing, and social media — primarily for Matt Haycox’s ecosystem of brands.
This role is ideal for someone early in their career, whether a recent graduate with a degree in Marketing, Business, Journalism, or English Literature, or someone with 1–2 years of hands-on experience in content writing or digital marketing. A strong interest in entrepreneurship, startups, and digital content is key.
If you're someone who loves the challenge of creating content that ranks and entertains — and you're not afraid to push boundaries with tone and ideas — this is for you.
Responsibilities
1. SEO Content Creation
o Write and optimise weekly blog articles across multiple brand websites (e.g. personal branding, finance, entrepreneurship, real estate)
o Research keywords, trends, and search intent with guidance from the SEO team
o Format articles using best practices (headings, structure, meta, internal links)
2. Brand-Aligned Copywriting
o Write in a tone that matches Matt Haycox's voice: bold, direct, smart, no-fluff
o Adapt tone for different audiences across brands while maintaining brand consistency
o Draft and update website landing pages, email sequences, and content downloads (eBooks, guides, lead magnets)
3. Content Ideas & Planning
o Contribute ideas to the content calendar
o Help brainstorm angles for blog content, newsletter topics, and SEO campaigns
o Suggest ways to improve or repurpose existing content
4. Editing & Proofing
o Proofread copy for grammar, flow, and accuracy
o Fact-check and improve clarity where needed
o Collaborate with other writers and editors when appropriate
5. Analytics & Iteration (Light Touch)
o Review blog performance with SEO team (what’s working, what’s not)
o Use tools like Google Search Console or SEMrush (training provided)
o Update old blog content based on rankings, CTR, and other signals
Experience & Skills Required
* Degree in Business, Marketing, Journalism, English Literature or similar (or relevant experience)
* Exceptional writing and editing skills — clean, confident, and engaging prose
* Basic understanding of SEO or willingness to learn quickly
* Comfortable researching topics and turning technical or complex ideas into engaging content
* Bonus: familiar with CMS platforms (like WordPress) and SEO Tools including Semrush, Ahrefs, Google Search Console and Google Analytics
* Bonus: experience writing content around business, finance, marketing, or entrepreneurship
Personal Traits
* “Brains and balls”: you’re clever and confident enough to challenge ideas or try something bold
* Interested in business, marketing, and brand building
* Proactive, curious, and not afraid to take ownership of tasks
* Strong attention to detail but not paralysed by perfection
* Can handle feedback well and loves improving their craft
* Embraces AI tools: You understand that AI can massively increase your productivity, speed, and creativity. Even if you haven't used much AI before, you're eager to learn and open to using tools like ChatGPT to research, brainstorm, and enhance your writing. Training will be provided, but the mindset is non-negotiable: you must be excited by technology and ready to use it.
KPIs / Success Metrics
* 50,000–60,000 total words written per month (with AI-supported workflow)
* 8–10 older blog posts refreshed and optimised monthly
* 5+ new blog ideas contributed to the content calendar each week
* Ranking improvements across target keywords and website traffic uplift
* Bounce rate, average time on page, and organic traffic per article
* All deadlines hit and AI used proactively to increase quality and efficiency
Why This Role Matters
We’re not just publishing content to tick a box — we’re using content to drive search visibility, build authority, and create opportunities. As our SEO Copywriter, you are a key voice behind our brand’s growth and online presence. You help shape the way people discover, understand, and engage with Matt’s brands. This is a role with real impact — and big potential for personal growth.
As a growing business, and one that fosters a culture of continued learning and career progression, there are many avenues for future growth from this role. Obvious directions could include Senior Copywriter and other marketing and content roles in strategy and communications.
To Apply: Send us a short cover letter, a few writing samples (or portfolio links), and tell us what you’d love to write about if you had full creative freedom.
Seniority level
Associate
Employment type
Full-time
Job function
Writing/Editing
Industries
Writing and Editing
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