Job Title: Amazon Ads Specialist for Business Book Launch (Non-Fiction)
Project Description:
I'm an author and thought-leader on to topic of AI and I am seeking an experienced Amazon Advertising specialist to create and manage the ads campaign for my upcoming book launch.
About the Book:
This is a book focused on educating enterprise leaders on how to transform their business into an AI-First organization. The books target audience is senior executives and C-suite leaders. The book is available in hardcover, paperback, and Kindle formats.
Primary Responsibilities:
- Develop and execute a comprehensive Amazon Ads strategy across all book formats
- Conduct keyword research specific to business/leadership book categories
- Create and optimize Sponsored Products and Sponsored Brands campaigns
- Monitor ACoS and adjust bids/targeting for optimal ROI
- Provide regular performance reports with actionable insights
- Coordinate campaign timing with launch milestones
- Additional Marketing & PR activities for the book
Preferred Additional Skills (Not Required):
Experience with broader book PR and marketing activities would be a plus, including:
- Podcast booking and media outreach
- Press release writing and distribution
- Social media promotion strategies
- Book launch campaign coordination
Ideal Candidate:
- Proven track record with Amazon book advertising (please share case studies or results)
- Specific experience with non-fiction business books preferred
- Understanding of the executive/leadership book market
- Strong communication skills and responsiveness
- Ability to explain strategy and results in clear terms
To Apply, Please Include:
- Examples of Amazon ad campaigns you've managed for books (especially business/non-fiction)
- Typical results you've achieved (ACoS, sales lift, ranking improvements)
- Your approach to launching a new business book on Amazon
- Your availability and monthly rate structure
- Any additional book marketing services you offer
Budget: Open to proposals based on experience and scope of services
Timeline: Looking to begin immediately. The book launched in early January 2026 Sales started good, but are now a few sales per week.
Contract duration of 1 to 3 months. with 30 hours per week.
Mandatory skills: Marketing Strategy, Amazon Book Category Research, Amazon Advertising Console, Book Marketing, Public Relations, Advertising Strategy, Marketing Campaign Setup & Implementation