Overview
I'm hiring an SEO Manager to join a major UK retail group and take ownership of SEO performance for a flagship brand. This is a hands‑on, high‑impact role working across one of the UK's highest‑traffic retail sites – where SEO directly influences traffic, revenue, and commercial performance. Salary up to £45,000, office in London (Oxford Circus) or Shirebrook – 4 days/week.
About the company
A leading UK retail group with multiple well‑known brands across sports, premium, and luxury retail. They operate at scale, with huge product ranges, high transaction volumes, and significant organic traffic across multiple sites.
Role
You'll take ownership of SEO for a major retail website, responsible for driving organic traffic, rankings, and revenue; owning and delivering the SEO strategy; working closely with internal teams and external agencies; and leading while remaining hands‑on.
What you'll be doing
* Own SEO performance end‑to‑end – traffic, rankings, and revenue
* Develop and execute the SEO strategy and roadmap
* Conduct keyword research and identify opportunities for growth
* Analyse performance and report on key KPIs and ROI
* Work closely with internal stakeholders across trading, commercial, and product teams
* Manage and collaborate with external SEO agencies
* Oversee technical SEO, content optimisation, and site improvements
* Identify opportunities to improve site architecture and user experience
* Mentor or support junior team members where needed
Must‑haves
* Strong hands‑on SEO experience (technical + content)
* Experience working on high‑traffic or large eCommerce websites
* Confidence owning SEO performance for a full site
* Strong understanding of SEO tools and platforms (e.g., Screaming Frog, GSC, GA4)
* Experience working with stakeholders and influencing decisions
* Data‑driven mindset – able to analyse performance and act on it
Nice to have
* Experience in retail or eCommerce (preferred)
* Exposure to managing or mentoring junior team members
* Experience working in fast‑paced, performance‑driven environments
What they're looking for
* Around 3‑5 years' experience
* Ready to take ownership and step up from Senior Exec level
* Comfortable being hands‑on while leading delivery
* Someone who thrives in a fast‑moving, high‑expectation environment
Why this role
* Own SEO for a major retail brand from day one
* Huge scale and exposure across multiple brands and platforms
* Work in a high‑performance, commercially driven team
* Strong collaboration with senior stakeholders and agencies
* Clear opportunity to grow within a large retail group
Working pattern
* London (Oxford Circus) or Shirebrook office
* 4 days onsite (Mon & Fri fixed office days)
* Fast‑paced, collaborative environment
Interview process
* Initial screening
* Technical SEO interview with hiring manager
* Final onsite interview
If you're a hands‑on SEO specialist ready to step into a role with real ownership and scale, this is a great opportunity.
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