Posted: 20 April
The role
About the Role:
At Ferrero, we are transforming how our brands connect with shoppers in the digital space, and this role sits at the heart of that journey. As eCommerce Media & Content Manager, you will lead the planning and execution of retailer search and digital campaigns across both omnichannel and pureplay environments.
Acting as a key bridge between Marketing and Sales, you will ensure that brand ambition and commercial priorities are fully aligned, translating strategy into high-impact eCommerce execution. Working closely with Media, Brand Marketing, Shopper and Sales teams, alongside agency partners, you will shape and deliver campaigns that drive visibility, engagement and conversion.
You will take ownership of performance and investment across digital channels, managing budgets effectively to maximise return on ad spend while continuously optimising results. This is a highly collaborative role where you will influence multiple stakeholders, bring together data and creativity, and play a key part in accelerating Ferrero's eCommerce growth.
Main Responsibilities:
You will lead the development and execution of eCommerce media campaigns, managing agency and customer briefs to ensure strong alignment with Ferrero's priorities and delivering against key KPIs. Acting as a key link between Marketing and Sales, you will ensure brand and commercial objectives are fully aligned, while managing budgets and opti...
