Job title: German speaking Loyalty Specialist - Germany & Benelux Job type: Permanent/Full time Location: London Working pattern: Hybrid (3 days in the office, 2 days WFH) Salary: up to £48,000/Year We're partnering with one of the world's most iconic lifestyle brands, known for its heritage, innovation, and global reach, to find a German-speaking Loyalty Specialist to join their European Marketing team. About the Role: You'll play a key role in launching, developing, and executing the loyalty marketing strategy for Germany and Benelux, ensuring customers receive best-in-class experiences across all channels. Reporting to the Loyalty & CRM Lead, you'll work cross-functionally with European cluster teams, global teams, and local market stakeholders. Key responsibilities: Own and execute regional loyalty plans that boost acquisition, engagement, and retention Localise benefits and rewards to resonate with German and Benelux audiences Champion loyalty across the business - educating, influencing, and aligning stakeholders Roll out toolkits and campaigns across retail, wholesale, e-commerce, and app channels Use data to test, learn, and optimise performance across CRM touchpoints Collaborate with cross-functional teams to deliver seamless, customer-first experiences Use strategic analysis and insights from multiple data sources to support decisions and drive a test-and-learn culture - Generate reports, track trends, and benchmark performance to measure progress against loyalty KPIs. About You Fluent in German and English (written and spoken) Proven experience in CRM, loyalty, or membership marketing Strong cross-functional collaborator with a commercial mindset Data-savvy, insight-driven, and passionate about customer experience Confident presenting ideas and results to senior stakeholders Analytical skills, a data driven decision making ethos & deep understanding of audience building. Ready to shape loyalty for a brand that's shaped culture? Apply now and bring your voice to something bigger